Experience

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  George P. Johnson Experience Marketing - India

  • Bengaluru, Karnataka, India

  • Country Account Lead

    • May 2024 - Present
    • Bengaluru, Karnataka, India

    Leading the IBM India Team at George P. Johnson Event Marketing.

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  Mindshare

  • United Kingdom
  • Advertising Services
  • 700 & Above Employee

  • Partner: Experiential Marketing

    • Apr 2022 - Feb 2024

  • Sr Director: Experiential Marketing

    • Feb 2016 - May 2022

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  Radio City 91.1

  • Key Account Manager: Activations

    • May 2014 - Feb 2016

    -Designing integrated plan for clients using on-ground, on-air, web radio and digital(social media)-Conceptualizing of innovative activities ranging from On-Air campaigns played on Radio and work closely with logistics / creative team for pre-emptive pitches for clients to rope in additional revenues-Planning the entire year event calendar so as to target the right set of clients-Preparing a Post Event / Activity report and submit the same to the clients for the evaluation of all the deliverables committed and to help the client measure the effectiveness of the activity for his brand-Constantly look for new clients and new areas of innovation through properties

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  Candid Marketing

  • Mumbai Area, India

  • Account Manager

    • Dec 2011 - May 2014
    • Mumbai Area, India

    Generating business for the company and developing new potential key clientsSchedule meetings with new clients and educate them about the agency & its servicesUnderstanding the client’s needs and expectations in terms of brand positioning and marketing end objectivesMaking brand documents by market research to understand the marketing strategy and positioning of the client companyCreating creative/design/operations briefs for the respective department in order to communicate and provide every aspect of the project and its requirementsBrainstorming creative team and helping in generating creative but practical & economical ideasMaking costs and ensuring the adherence of costing procedures for every project Handling client queries and providing desired solutions and changesEnsuring proper execution of the project

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  A.G. Infra Construction Pvt. Ltd.

  • Mumbai Area, India

  • Assistant Manager, Marketing

    • May 2009 - May 2010
    • Mumbai Area, India

    • Handled Brochure Designing for promotions among corporate clients for the purpose of business development for different cities.• Travelled to other cities to promote Brand by means of exhibitions.• Contacted current clients, proposing new housing facilities available.• Received positive feedback from seniors and

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  Max New York Life Insurance Co. Ltd

  • Mumbai Area, India

  • Agent Advisor (Intern)

    • May 2007 - Jul 2007
    • Mumbai Area, India

    • Undertook the responsibility of identifying new prospects for the role of Agent Advisors• Helped maintain database of candidates who applied, so that it could be easily available when necessary• Conducted preliminary interview on behalf of the Sales Manager and also short listed the candidates• Maintained communication between candidate and Sales Manager efficiently.