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Danilo Maccachero is a seasoned sales and marketing professional with extensive experience in the automotive industry. He has held various leadership positions, including National Sales Manager at Iveco Group, Product Manager at Mercedes-Benz Caminhões e Ônibus, and Senior Commercial Manager at Ituran Road Track. Danilo holds a Master of Business Administration (MBA) degree from Escola Superior de Propaganda e Marketing and has a strong background in marketing, sales, and product management. He is fluent in English, Spanish, and Portuguese.

Credentials

  • ANBID CPA 10
    ANBIMA Certificação e Educação
    Jun, 2006
    - Apr, 2026

Experience

    • Italy
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • National Sales Manager
      • Sep 2023 - Present

      Bus Sales Manager responsible for the Iveco bus sales countrywide.

    • Sales Supervisor Bus Latam
      • Oct 2022 - Sep 2023

      Sales Supervisor Bus LAI.

    • Brazil
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Product Manager - Daimler Trucks & Buses RC Daimler Latina
      • Feb 2021 - Oct 2022

      Product strategy management for Mercedes Bens, Freightliner and Western Star brands in Latin America. Responsible for the product bridge between the DTO Daimler Trucks Overseas headquarters in Germany and the factories in the United States, Germany and Brazil. Launch of the new X-series models (Chile), the 114SD plus, the M2 112 green CNG vehicle approval to Dominican Republic and market readiness strategy for the full electric e-Cascadia in Chile opening the electrified road to the brand in Latin America. Also experienced in the Mercedes Benz CTT Custom Tailored Trucks area in Brazil. Euro VI and EPA 10 products portfolio definition to Chile, Peru and Colombia. In charge of all Central America and caribbean low emissions markets. Roap map and deep dive analisys for various segments and applications in almost all countries in the region. Homologations, local content studies, local regulations tracking and product compliance analisys. Specifications vs application specialist to the heavy, medium and light duty segments. Several products training sessions carried out to the internal and dealers front teams.

    • Market Manager - RC Daimler Latina
      • Jun 2017 - Feb 2021

      Commercial management of sales and marketing to the Freightliner and Western Star brands in Latin America.

  • Ituran Road Track
    • São Paulo e Região, Brasil
    • Senior Commercial Manager - GM’s Chevrolet OnStar
      • Feb 2016 - Mar 2017
      • São Paulo e Região, Brasil

      Responsible for the commercial area of ​​General Motors do Brasil's OnStar system. Product activation increment from 9% to 96% in less than 1 year. Also responsible for servicing the OnStar technical help desk countrywide. In charge of 7 regional offices across the country, managing a team of 70 employees, including call center attendants, internal and external commercial staff and managers. Vehicle recovery rate of 98%.

  • DAF Caminhões Brasil
    • São Paulo e Região, Brasil
    • Sales Manager (Fleets)
      • Aug 2014 - Sep 2015
      • São Paulo e Região, Brasil

      Responsible for fleet sales countrywide on the introduction of the DAF XF Extra Heavy Truck in Brazil.

  • Ford Motor Company
    • São Bernardo do Campo
    • Sales Consultant Trucks & Vans
      • Jun 2011 - Jul 2014
      • São Bernardo do Campo

      Responsible for handling the key company accounts in the Trucks and Vans area. Sales Management.

    • General Manager - Ag Carlos Meira
      • Jan 2009 - Dec 2010

  • Itaú Unibanco
    • São Paulo e Região, Brasil
    • General Manager - Ag Jd Brasil
      • Jun 2006 - Dec 2008
      • São Paulo e Região, Brasil

    • General Manager - Brazil
      • Apr 2002 - Dec 2006
      • Brasil

      Responsible for the ramp up and management of the business unit in Brazil (administrative, financial, personnel, commercial, logistics and marketing). Marketing responsible presenting the brand in the most important events of its segment in Brazil as the Food Ingredients and Abrafati annual Fairs. Direct contact with important customers as Unilever, Procter and Gamble, Petrobrás, papéis Suzano among others. Launch responsible of the Tixotrol brand in Brazil, successfully introducing the product in BASF and Sherwin Williams companies.

    • Marketing Manager
      • Jan 2000 - Apr 2002
      • São Paulo e Região, Brasil

      Development and launch of new products, sales management, advertising and events management. Sponsorships. Experience in Australia. Awarded one of the 10 best employees in the world.

    • Chemical Manufacturing
    • 100 - 200 Employee
    • Marketing analist
      • Jan 1998 - Dec 1999

      Events, magazines, sales, prices, customer relashionship.

    • Trainee
      • Jun 1997 - Dec 1997

      Trainee at the Sales and Marketing area.

  • ABB Brasil
    • Osasco, São Paulo, Brasil
    • Intern
      • Jun 1993 - Dec 1993
      • Osasco, São Paulo, Brasil

      Trainee on the high voltage test lab in Osasco. Mandatory engineering internship. Several tests made with Itaipu and many other client’s power transformers. Wheatstone Bridge test specialist.Proud to be able to say that this 900 square meters acoustically insulated laboratory was designed by my father, who worked at ABB for 45 years, started in 1970 as an intern, worked on the construction of Itaipu, the Belo Monte complex and several other hydroelectric plants, was responsible for the maintenance of the Usina da Traição plant's substation on Av Bandeirantes in SP, was CEO in ABB Mexico for 8 years and Executive Vice President in ABB Canada for 4 years, founded and managed the ABB Institute, ending his career in Brazil as Executive Director of national logistics. A true level 5 leader (ref book “Good to Great” by Jim Collins).

Education

  • 2013 - 2013
    Escola Superior de Propaganda e Marketing
    Master of Business Administration (MBA), High Performance Sales Management
  • 2005 - 2006
    Ibmec Business School
    Master of Business Administration (MBA), Business Administration and Management, General
  • 2000 - 2002
    Escola Superior de Propaganda e Marketing
    Master of Business Administration (MBA), Marketing Administration
  • 1995 - 2000
    Universidade Anhembi Morumbi
    Bachelor's degree, Social Communication - Marketing
  • 1990 - 1995
    Fundação Armando Alvares Penteado
    Bachelor's degree, Engineering

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Industry Focus. “Motor Vehicle Manufacturing”

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