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Bio

Daniela Velásquez is a seasoned Customer Success Manager with a proven track record of driving business growth and customer satisfaction. With expertise in NRR/GRR, Success Planning, Risk Mitigation, and Customer Enablement, she has successfully managed a $50M+ ARR portfolio across Commercial & Enterprise segments. Her achievements include retaining $250K+ at-risk accounts, driving expansions up to $200K through strategic planning, and reducing churn by 25% through AI-assisted insights. Holding a Bachelor's Degree in Advertising from Universidad Alejandro de Humboldt, Daniela is fluent in Spanish and English, with experience working in the LATAM region.

Experience

    • Chile
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Senior Customer Success Manager
      • Feb 2023 - Present

      Manage a $50M+ ARR portfolio with 150+ accounts ($100K–$400K each) across Commercial & Enterprise segments, owning full lifecycle from onboarding through renewal and expansion.
      Retained $250K+ at-risk accounts and drove expansions up to $200K through executive alignment, value-driven success plans, and strategic use case identification.
      Designed human-led adoption programs—Office Hours, Roundtables, peer learning networks—using AI-assisted insights to increase engagement, accelerate product adoption, and reduce churn by 25%.
      Built enablement frameworks and best practice resources that improved incident response maturity, workflow automation adoption, and customer self-sufficiency across the portfolio.
      Partner with Product and GTM teams to translate customer feedback into roadmap priorities, contributing to feature development and go-to-market strategy.

    • Chile
    • Desktop Computing Software Products
    • 100 - 200 Employee
    • Senior Customer Success Manager (LATAM)
      • Apr 2021 - Jan 2023

      Led end-to-end onboarding for mid-market & enterprise customers, reducing time-to-value by 35% and establishing standardized onboarding frameworks adopted by the LATAM CS team.
      Built customer enablement resources (guides, workflows, playbooks) that improved adoption of key features and supported a 20% in revenue increase among top-tier accounts.
      Delivered KPI-driven business reviews that strengthened executive alignment and accelerated customer maturity.
      Mentored regional CSMs and harmonized onboarding, lifecycle processes, and best practices across Product, Operations, and CS.

    • Chile
    • Travel Arrangements
    • 1 - 100 Employee
    • CX Operations Specialist
      • Dec 2017 - Mar 2021

      Participated in the complete customer journey—consultative sales, onboarding, operations coordination, and post-sales support—for a high-volume travel SaaS platform.
      Built and automated Zendesk workflows, reducing manual workload by 40% and improving overall CX quality.
      Produced customer insights and behavioral analysis that informed product improvements and lifecycle optimizations.
      Collaborated with Product, Ops, and Marketing to streamline onboarding and support processes.

Education

  • 2011 -
    Universidad Alejandro de Humboldt
    Bachelor's Degree, Advertising

Services

Industry Focus. “IT Services and IT Consulting”

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