Experience

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  DesignAShirt.com

  • Tempe, Az

  • Director of Marketing

    • Sep 2018 - Present
    • Tempe, Az

    One of the fastest growing online retailers of customs t-shirts and apparel, DesignAShirt.com is your one stop solution for quality custom gear. Speed and unmatched customer care are the cornerstones of an experience that drive thriving relationships. Our fun and easy-to-use online designer can help you create your custom designs for your group, event or business. From Family Reunions to Corporate Retreats, if you want to make a statement, you're in good hands with DesignAShirt.com

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  Nora Libra

  • Gilbert, AZ, United States

  • Founder

    • Jun 2020 - Present
    • Gilbert, AZ, United States

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  Intercedium

  • Gilbert, AZ

  • Founder

    • Aug 2017 - Present
    • Gilbert, AZ

    Intercedium aims to put the power back into brick and mortar businesses. Specializing in turning existing businesses into internet superstars, we help business owners scale revenue while reducing costs. Strategic market placement enable our clients to find efficiency and profitability in crowded and unique markets. Our unique consultative approach builds solutions that bring value and relationships that last. For a free consultation on your business, reach out to us anytime at [email protected].

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  Love Over H8

  • Phoenix, Arizona Area

  • Director Of Ecommerce

    • Oct 2017 - Jul 2018
    • Phoenix, Arizona Area

    Love Over H8 is a socially responsible apparel company focused on creating positive change by giving back. $10 from every purchase goes towards groups fighting against hate, bigotry, racism and the like. Our apparel is among the highest in quality with a comfort level beyond soft. Love Over H8 is proving we can change the world one shirt at a time.

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  Advantage Rigging

  • Gilbert, Arizona

  • Director of Digital Sales and Marketing

    • Jan 2013 - Jul 2017
    • Gilbert, Arizona

    Developed a recurring e-commerce revenue stream to an existing brick and mortar environment with growth from $0 to $800k/yr+ in 48 months (breaking the $1MM mark in 2018). Managed products across eBay, Amazon and the Advantage Rigging website. Daily activities included customer service, order fulfillment, and focus on growth by leveraging CPM/CPA campaigns, cross promotion, SEO/social media and more. Analytics allowed for a deeper understanding of customer cost of acquisition, lifetime value and sales cycle. A relentless focus on customer-centric behavior through all platforms has allowed Advantage Rigging to become one of the fastest growing online retailers within its market segment.

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  Active Interest Media

  • Phoenix, Arizona Area

  • Director of Advertising

    • Mar 2009 - Nov 2011
    • Phoenix, Arizona Area

    A continuation of prior work for Equine.com, this focus was on the small business sector post-recession. With the means to target an audience by breed, disciple and location, this position created the highest relevance for advertisers in order to create value and ROI.

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  Pinnacle Cart, Inc

  • Phoenix, Arizona Area

  • Business Sales

    • Mar 2008 - Mar 2009
    • Phoenix, Arizona Area

    As a premier e-commerce solution, Pinnacle Cart aims to put the power of today's technology into the hands of business owners. In the Business Sales realm, this meant growing a portfolio of Re-sellers, of which many white label the product as their own. This was a new position for the company, where reseller sales cycle was previously and unknown. Over $100k in reseller sales was seen in the 12 months spent in this position.

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  Primedia Outdoor

  • Director of Advertising

    • Dec 2005 - Mar 2008

    As Director of Advertising through multiple acquisitions, I managed and grew the advertising portfolio for Equine.com. Catering to the equine market, Equine.com partnered with premiere equine publications such as EQQUS, Horse and Rider, and Dressage Today to compliment print advertising with web. This partnership brought about new opportunities to increase advertiser relevance and improve audience response. Using third party delivery platforms (Zedo/Doubleclick) we were able to serve small to large clients and in-house developers catered to custom client needs such as mini-sites. Managed and supported growth for a client portfolio of nearly $750k/year in revenue.