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Bio

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Dale Cavazos is a seasoned marketing professional with extensive experience in account management, creative direction, and project management. He has worked with prominent clients such as Samsung, OCTA, and Beko Home Appliances, and has a strong background in advertising, marketing communications, and marketing management. With over 20 years of experience in the industry, Dale has developed a unique blend of creative and analytical skills, allowing him to effectively manage projects and deliver results-driven solutions for his clients. Dale holds a BS degree in International Business and Marketing from California State Polytechnic University-Pomona, and has been recognized for his academic achievements, including being named to the Dean's List. He is currently based in Tustin, California, and is well-versed in the latest marketing trends and technologies.

Experience

  • Truth
    • Santa Ana, CA
    • Account Manager/Senior Project Manager
      • Dec 2017 - Present
      • Santa Ana, CA

      - Act as the primary point of contact for clients, fostering strong relationships built on trust and clear communication- Collaborate with clients to develop comprehensive creative briefs that outline project objectives, target audience, budgets, and desired outcomes. - Implement and maintain project management software (Wrike) to facilitate better workflow as well as improve efficiency and productivity- Perform quality checks on creative to ensure they meet brand standards and project requirements- Produce and maintain accurate status report and conduct weekly meetings for all active jobs- Identify potential bottlenecks & timeline issues and/or additional project opportunities- Ensure project milestones are completed and approved at every stage of the project lifecycle and are aligned with the achievement of strategic objectives and deliverables. Clients: Samsung, OCTA, Beko Home Appliances, Howard’s, Baker’s Drive-Thru, County of Orange, Nevada Dept. of Public Service & Transportation, OC Parks, Winia

  • The Shipyard
    • Newport Beach, California
    • Senior Project Manager
      • Mar 2011 - Nov 2017
      • Newport Beach, California

      (formerly O'leary & Partners) - Collaborate with stakeholders to define project scopes, objectives, and brief team members- Streamline creative processes to improve efficiency and productivity.- Manage many concurrent projects, track progress & communicate updates to relevant stakeholders- Conduct weekly development meetings with account and creative teams- Proactively anticipate both internal and client needs to prioritize workflow Clients: In-N-Out, Fantastic Sam’s, CO-OP Financial Services, Blaze Pizza, Wetzel’s Pretzels, Don Francisco’s Coffee, Nature’s Harvest, Oroweat, WD-40, AAA Mid-Atlantic; Circle K;

  • EPIC Brand Communications
    • Aliso Viejo, California, United States
    • Account Manager
      • Jun 2008 - Feb 2011
      • Aliso Viejo, California, United States

      - Serve as primary point of contact for inquiries and requests related to creative projects.- Actively participated in strategic and creative development of brand positioning- Challenged internal strategies and directions not aligned with the brand positioning - Ensured strategies and directions aligned with the brand positioning - Listened for client challenges and provided solutions that met project goals- Support new clients who were acclimating to their company, brand, technology and/or agencyClients: Beckman Coulter (laboratories), Arbor Surgical Technologies (aortic valve replacement), Dako (laboratories), bioTheranostics (oncology), Minnow Medical (treatment of atherosclerosis);

  • KPA Healthcare Advertising
    • Costa Mesa, California, United States
    • Senior Account Executive
      • Nov 2003 - Jun 2008
      • Costa Mesa, California, United States

      - Collaborated with senior management to develop and present strategies for individual projects- Effectively communicated client’s needs and provided appropriate direction to internal teams to set proper client and agency expectations- Evaluated and critiqued creative to ensure strategic direction and expectations were met- Maintain project timelines, deadlines, and milestones.Clients: Edwards Lifesciences (cardiovascular devices), Thoratec (ventricular assist devices), Disc Dynamics (spinal disc replacement systems), IsoTis OrthoBiologics (now Integra LifeSciences - bone grafting media), Biosense Webster (treat of cardiac arrhythmias); complete list is available

  • Claim Advertising
    • Irvine, California, United States
    • Account Executive
      • Jul 2001 - Oct 2003
      • Irvine, California, United States

      - Managed daily contact with clients and guided development of projects to final delivery- Responsible for including opening jobs, reviewing estimates and monthly billable costs- Managed schedules and created/maintained accurate project status reports- Coordinated projects with internal teams and vendorsClients: ABX/Horiba Medical (hematology diagnostics), CardioGenesis (heart laser treatment), Equidyne Systems (needleless injector system)

  • KPA Healthcare Advertising
    • Irvine, California, United States
    • Assistant Account Executive
      • Dec 1997 - Jun 2001
      • Irvine, California, United States

      - Estimated and participated in each stage of project development - Coordinated projects with internal and external stakeholders- Facilitated daily communications with clients- Planned, negotiated, and implemented print, outdoor and online mediaClients: St. Jude Medical (mechanical and tissue heart valves, valve repair, stents, pacemakers, ICDs, leads), Pacesetter (pacemakers); Childrens Hospital Los Angeles, LMA North America (laryngeal mask airway); complete list is available

  • Sony Music Entertainment
    • Santa Monica, California, United States
    • Production Coordinator
      • Jun 1996 - Nov 1997
      • Santa Monica, California, United States

      - Coordinated all aspects of production department including traffic & day-to-day project tasks.- Responsible for the production of gold and platinum records/awards.- Streamlined billing procedures thus eliminating late fees and acquiring early payment discounts.- Organized and maintained detailed artwork portfolios for over 200 albums.

Education

  • 1992 - 1996
    California State Polytechnic University-Pomona
    BS, International Business & Marketing with a focus on Advertising
  • 1988 - 1992
    Bishop Montgomery High School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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