Bio
Experience
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Manager, Institutional Accounts, College Marketing
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Oct 2011 - Apr 2015
* Promote key institutional events/programs critical to the College's efforts to build reputational capital and engage its networks. * Collaborate with key stakeholders (internal and external) to build brand, engage multiple audiences, and support the revenue generating goals associated with designated institutional marketing initiatives. * Develop processes and tools to enable institutional clients to most efficiently and effectively promote their programs and events.* Recommend strategies and tactics to achieve the desired results and manage the creation of associated promotional communications across all production platforms.
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Project Manager, Marketing Programs
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2008 - 2011
* Plan and implement promotional efforts for large institutional events/initiatives that require collaboration among multiple programs and/or constituencies across campus and target multiple external and internal audiences. * Assess and manage marketing projects commensurate with institutional branding and strategy.
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Marketing Operations Coordinator
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2006 - 2008
* Managed College Marketing administrative operations. * Coordinated and executed the Babson F.W. Olin Graduate School of Business advertising campaigns.
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Administrative Assistant to VP, College Marketing
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2002 - 2006
* Managed administrative support for the VP of Marketing, a cabinet-level member of the college's executive governing team. * Copy wrote and managed the production of the college's annual report--the President's Report.
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Program Administrator
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1995 - 2000
Managed, developed, and promoted the delivery of conferences to support substance-free students in middle schools and high schools throughout the state of Massachusetts.
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Assistant Director, Administration, Graduate Programs
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1979 - 1983
* Managed the business operations for Boston College's graduate school programs in religious education and pastoral ministry. Responsibilities included fiscal management, supervision of 6 staff members, program promotion, and collaboration with other university departments.* Efforts resulted in increased enrollment, student satisfaction with programs, and attraction of high-quality faculty.
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Assistant, College Controller
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1977 - 1979
Managed the accounting and monitoring of expenditures in the University's restricted gift funds, among other administrative duties.
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Assistant to the Controller
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1977 - 1979
Managed the accounting and monitoring of expenditures in the University's restricted gift funds, among other administrative responsibilities.
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Marketing Coordinator
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1975 - 1977
Research marketing data to support the foundation's minority-owned business clients.
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Education
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1977 - 1978Boston College - Carroll School of Management
graduate-level courses in business administration -
1968 - 1972Boston College
B.A., History
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