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Bio

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Cynthia Carpenter is a seasoned marketing professional with 20+ years of experience in marketing management, direct marketing, team building, media buying, public speaking, human resources, and sales. She has held various roles, including Marketing Supervisor, Assistant Manager, and Owner/Manager, and has worked with companies such as Sport Chalet, Lowe's Companies, Inc., and Muirfield Broadcasting.

Experience

  • Muirfield Broadcasting
    • North Carolina, United States
    • Multimedia Account Executive
      • Oct 2022 - Present
      • North Carolina, United States
    • Assistant Manager
      • Dec 2021 - Sep 2022

    • Operations Supervisor
      • Feb 2017 - Dec 2021

    • Marketing Supervisor
      • Oct 2006 - Jan 2012

      Responsible for media placement for all offices and corporate initiatives. Media included direct mail, broadcast, print, and outdoor advertisingTraining of all Regional Marketing SpecialistsResponsible for processing all department invoices and allocations for accounting

    • Office Manager/Media Buyer
      • Sep 2005 - Oct 2006

      Full service media buying service specializing in network and cable television commercial placement.Negotiating low rates for prime placement in all aspects of media including radio, print, outdoor, and television.Responsible for all aspects of Accounts Payable and Accounts Receivable

    • Owner/Manager
      • Sep 2004 - Oct 2005

      Assisted in the development and opening of a new retail store and team sales dealership.Selected and programmed store IS and POS systems. Implementation of operational policies and procedures for retail storefront, accounting, merchandising, loss prevention, and human resources.Purchasing of sto...

  • Hilo Hattie-the Store of Hawaii
    • Honolulu, Hawaii, United States
    • Sales & Marketing Coordinator
      • Feb 2005 - Sep 2005
      • Honolulu, Hawaii, United States

      Worked directly with the Director of Marketing for North America, resulting in expansion of client database and 5% increase in comp store sales.Collected demographic research for new store locations, and increased awareness of existing stores clientele through detailed zip code analysis.Managed a...

    • Marketing Supervisor
      • Jun 1999 - Apr 2004

      Responsible for the management of all marketing initiatives from inception through store level execution. Negotiated and identified opportunities for strategic alliances with clients and media. Presided over vendor, media, and employee related marketing campaigns.Supervised media procurement and ...

    • Assistant Store Manager
      • Jun 1988 - Jan 1999

      Coordinated all events, trade shows, and store level promotions that increased in-store traffic. Produced over 30 successful celebrity autograph signing engagements that attracted over 750+ attendees at each event.Supervised new store opening advertising campaigns, resulting in record sales and e...

Education

  • 2005 - 2006
    University of California, Los Angeles
  • 1986 - 1992
    California State University-Fullerton

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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