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Cynthia Barstow is a seasoned executive director with 13 years of experience in the non-profit sector, combined with 29 years of teaching and research experience in sustainable marketing and consumer behavior. She has a strong background in marketing strategy, leadership, and social media marketing, with a focus on the food industry and social impact.

Experience

    • Executive Director
      • Feb 2011 - Present
  • University of Massachusetts Amherst
    • Isenberg School of Management
    • Sustainable Marketing Senior Lecturer
      • 1995 - Present
      • Isenberg School of Management

      Sustainable Marketing 491/591Sustainable Product Innovation: Systems Thinking & Biomimicry 497Advertising & Promotion Strategy 422Influencer Marketing 497FConsumer Behavior 410Fundamentals of Marketing 301Applied Consumer Marketing for the Green Industry 397/141New Ventures 292

    • Owner
      • 1991 - Present

      clients: OTA, Australis Baramundi, CSR Wire, Gaia Herbs, Bar Harbor Seafood, Bee Raw Honey, Mamma Chia, Ambassador Organics, Tea Room Chocolate, Real Pickles...

Education

  • University of Massachusetts Amherst
  • Syracuse University Newhouse School

Suggested Services

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Industry Focus. “Education and Training”

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