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Cristiane Sens De Oliveira Bastos is a seasoned entrepreneur and business strategist with 16 years of experience in e-commerce, digital marketing, and international trade. She has founded and led multiple startups, including MegaMamute.com.br, and has expertise in business strategy, marketing strategy, and new business development. With a strong background in economics and international trade, Cristiane has worked with various companies, including PetriFinds and BrainRush, to develop and implement marketing plans, create online campaigns, and accelerate the launch of their online presence. She holds a BA in Business from FGV - Fundação Getúlio Vargas, an MA in Economics from San Jose State University, and an Extension Program in International Trade & Commerce from the University of California, Berkeley. Cristiane is also certified in ISO 9001 - 2008.

Credentials

  • ISO 9001 - 2008
    -

Experience

    • Founder/ CEO
      • Apr 2008 - Present
      • Brazil

      MegaMamute.com.br was launched in august 2008. We sell electronics and IT products in the Brazilian market.. In 2011 we were voted best online store on the IT category by E-bit e- consumers.At MegaMamute my job is to define the strategies that will lead us towards acquiring more market share on the competitive Brazilian online retail market.

    • Founder
      • Sep 2002 - Mar 2007
      • Sunnyvale, CA

      Murex Inc. specialized in importing Brazilian products to the US market and reselling them online and offline. Product mix was diverse, from semi-precious stones and collectibles, to Brazilina Rosa Cha swimwear collection. Sales and marketing was held in Sunnyvale, CA and inventory and operations in Brazil. We had weekly shipment of goods from Brazil to the US directly to our online and offline customers that purchased products through our online catalog.

  • BrainRush
    • Oakland, CA
    • Ecommerce Analyst
      • Jan 2000 - Dec 2000
      • Oakland, CA

      BrainRush was an internet incubator that invested in early-stage companies during the internet boom back in 2000. Partners were angel investors at MySimon.com, the first online comparison shopping purchased in 2000 by Cnet. I worked as a Ecommerce Business analyst in 3 ventures in different segments: health & beauty, real state and advertising. Projects had a lenght of 4 to 5 months. My job was to accelerate the launch of their online presence, elaborate marketing plans with marketing team, create online campaigns for customers.The company closed down during the internet boom but many of its investments survived the crisis in 2000.

Education

  • 1995 - 1999
    FGV - Fundação Getulio Vargas
    BA, Business
  • 2005 - 2007
    San Jose State University
    MA, Economics
  • 1999 - 2000
    University of California, Berkeley
    Extension Program, International Trade & Commerce

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Industry Focus. “E-commerce, Digital Marketing, and International Trade can be classified under the following industries: Business Services, Information Technology and Services, Marketing and Advertising. However, the most relevant industry based on the bio is E-commerce, which can be classified under Business Services or more specifically, Information Technology and Services, or Marketing and Advertising.”

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