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Craig Rockhold profile image

Craig Rockhold

Certified Personal/Fitness Trainer, Pilates Instructor and Swim Coach at Indendent Contractor
Intro Book
Seasoned marketing and business professional with 25+ years of experience.
  • Claim this Profile
Location
Palo Alto, California, United States, US
Skills
  • Marketing
  • Project Management
  • Marketing Communications
  • Advertising
  • Business Strategy
  • Show all
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Bio

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Craig Rockhold is a seasoned professional with 25+ years of experience in marketing, project management, and business strategy. He has worked as a consultant, fitness trainer, swim coach, and held various leadership positions in companies like Sun Microsystems and Hewlett-Packard. He is proficient in Microsoft Office and has a degree in Business - Economics from the University of California, Los Angeles.

Experience

  • Indendent Contractor
    • Palo Alto, CA
    • Certified Personal/Fitness Trainer, Pilates Instructor and Swim Coach
      • 2014 - Present
      • Palo Alto, CA

  • Vivre Fitness & Wellness
    • Palo Alto, CA
    • Fitness Trainer
      • 2016 - Present
      • Palo Alto, CA

  • Pilates V
    • Palo Alto, CA
    • Pilates Instructor
      • 2017 - Present
      • Palo Alto, CA

  • Stanford Masters Swimming
    • Palo Alto, CA
    • Swim Coach
      • 2016 - Present
      • Palo Alto, CA

  • University Club Of Palo Alto
    • Palo Alto, CA
    • Swim Coach
      • 2015 - Present
      • Palo Alto, CA

  • Self-employed
    • Palo Alto, CA USA
    • Consultant
      • 1999 - Present
      • Palo Alto, CA USA

      Project Management; Product Introduction; Graphic Artist; Market Research; Print Broker; Brand Development; Team Management.

  • Palo Alto Water Polo Club
    • General Manager & Assistant Coach
      • 2009 - 2012

  • Palo Alto Senior High School Water Polo
    • Assistant Coach
      • 2008 - 2011

  • Sun Microsystems
    • Palo Alto & Menlo Park, CA USA
    • Group Marketing Manager
      • 1996 - 1998
      • Palo Alto & Menlo Park, CA USA

      Marketing and Sales Programs; Outbound Marketing; Channel Marketing: Value-Added Resale (VAR); Product Launches; Press Relations; Advertising; ISV and OEM Programs; Web Marketing; Trade Shows and Events.Team Management; Staffing; Start Up Environment; Branding; Promotions; Executive PR and Outreach.

  • Taligent (Apple, IBM, HP Start Up)
    • Cupertino, CA USA
    • Group Manager, Marketing Communications
      • 1994 - 1996
      • Cupertino, CA USA

      Marketing Communications; Trade Shows; Marketing Collateral; Data Sheets; Video Production; Team Manager; Start Up; Brand Management; Product Launches; Staffing; Agency Management.

  • International Data Group (IDG)
    • San Francisco, CA USA
    • Director of National Accounts
      • 1992 - 1994
      • San Francisco, CA USA

      National Account Executive; Advertising Sales; Market Development; $25mil. Annual Sales Quota.

  • Hewlett-Packard
    • Cupertino & Santa Clara, CA USA
    • Manager
      • 1981 - 1992
      • Cupertino & Santa Clara, CA USA

      Worldwide Advertising Manager; Market Development Manager; Channel Marketing Manager; Marketing Programs Manager; Sales Center Manager; Regional Accounts Manager; Senior Financial Systems Analyst, Senior Standard Cost Analyst, Production Cost Analyst.Agency Management; Team Manager; Multiple Layer Management; Staffing; Worldwide Budgeting & Expense Management; Financial Analysis; Sales Marketing; Sales Support; Retail Channel Marketing; Brand Management; Television Advertising; Print Advertising; Sales Incentive Programs; Sales and Marketing Publications; Video Production; Executive and Sales Presentations.

Education

  • 1976 - 1981
    University of California, Los Angeles
    Bachelor of Arts (BA), Business - Economics

Suggested Services

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Industry Focus. “Business Consulting”

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