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Christo Smit is a seasoned marketing professional with extensive experience in brand development and digital marketing. With a strong educational background in Design and Visual Communications, Christo has honed his skills in creative concept design, branding, and identity development. Proficient in multiple languages, including English and Afrikaans, Christo effectively communicates with clients and teams across various industries. Throughout his career, Christo has worked with prominent companies, including Urbanjava (PTY) Ltd, Easy Student, Limbik, Graydient Creative Consultant, Brand New Intelligence, Z2A Creative, Double Purple Dezine Studio, Tambuka, and Graphic & Signworks, where he has developed expertise in graphic design, branding, and marketing.

Experience

  • Urbanjava (PTY) Ltd
    • Cape Town Area, South Africa
    • Founder & Art Director
      • Aug 2015 - Present
      • Cape Town Area, South Africa

  • Easy Student
    • South Africa
    • Co-Founder
      • Mar 2016 - Present
      • South Africa

  • Limbik
    • Stellenbosch
    • Senior Digital Designer
      • Oct 2014 - Jul 2015
      • Stellenbosch

  • Graydient Creative Consultant
    • Bloemfontein Area, South Africa
    • Senior Graphic Designer / Brand Developer & Partner
      • Nov 2013 - Sep 2014
      • Bloemfontein Area, South Africa

      • Managing, producing and designing projects from brief to fulfilment.• Designing and creating marketing materials on a range of projects.• Ensuring consistency in a clients corporate and promotional brands.• Presenting finalized ideas and concepts to clients, colleagues and senior managers.• The ability to observe to listen and to hear the real feeling and though base of the potential client.• Creating original artwork for short and long term projects.• Designing pitches and presentations for the sales team.• Keeping up to date with new software, post-production techniques and industry trends.

  • Brand New Intelligence
    • Bloemfontein Area, South Africa
    • Senior Graphic Designer & Brand Developer
      • Jan 2013 - Oct 2013
      • Bloemfontein Area, South Africa

      • Establish the conceptual and stylistic direction of company and creative needs.• Oversee all marketing initiatives to ensure that images and messages appropriately contribute to brand identity.• Review marketing materials for accuracy and continuity• Conceptualization and design of graphic applications such as collateral material, both of line and print.

  • Z2A Creative
    • Bloemfontein Area, South Africa
    • Mid level Graphic Designer
      • Jan 2011 - Jan 2013
      • Bloemfontein Area, South Africa

      • Work with communications professionals and senior staff members to designate target audiences and create consistency across all marketing platforms• Responsible for both developing and producing creative brand designs.• Oversee all marketing initiatives to ensure that images and messages appropriately contribute to brand identity.• Review marketing materials for accuracy and continuity• Also design and produce the projects and materials that satisfy the needs of the business, clients.

  • Double Purple Dezine Studio
    • Bloemfontein Area, South Africa
    • Junior Graphic Designer
      • Jan 2009 - Jan 2010
      • Bloemfontein Area, South Africa

      • Conceptualise new marketing material • Support the editorial, analytical, and managerial team with creative content • Conceptualise and produce of workflow & deadlines.• Manage print related tasks • Design/produce print related marketing material • Maintain brand consistency throughout your work

  • Tambuka
    • Bloemfontein Area, South Africa
    • Freelance Graphic Designer
      • Nov 2008 - Jan 2009
      • Bloemfontein Area, South Africa

  • Graphic & Signworks
    • Bloemfontein Area, South Africa
    • Junior Graphic Designer & Machine Operator
      • Jan 2008 - Oct 2008
      • Bloemfontein Area, South Africa

Education

  • 2008 - 2009
    Planet Pixl Brand Communication School
    Diploma, Design and Visual Communications, General
  • 2006 - 2008
    DCM Digital Corporate Management
    Diploma, Design and Visual Communications, General
  • 2001 - 2005
    Northern Cape High School
    High School, Matric

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