Experience

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  Christa Botha

  • Paarl, Western Cape, South Africa

  • Strategic Communications Consultant

    • Jan 2022 - Present
    • Paarl, Western Cape, South Africa
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  Sage

  • United Kingdom
  • Software Development
  • 700 & Above Employee

  • Director Corporate Communications Africa, Middle East and APAC

    • Apr 2015 - Feb 2022

    I am responsible for managing external and internal communications for Sage in the Africa, Middle East and APAC regions. I lead the development of all regional communication strategies working closely with the Sage Group Communication team to ensure the seamless execution and regionalisation of campaigns that have a powerful and positive impact. I also work closely with the leadership and marketing teams to ensure alignment and consistency in the delivery of communication campaigns that deliver on business objectives. I lead a dynamic team of communication specialists across the region.

  • Marketing Manager Africa

    • Aug 2013 - Sep 2015

    As Marketing Manager I am responsible for achieving the strategic and operational marketing requirements for Sage South Africa, Sage HR & Payroll - Sage VIP, Sage Pastel Payroll and Sage HR & Payroll International. I work closely with the Sage team to ensure alignment within the Sage Group with regards to all Payroll and HR marketing campaigns.Broadly, this entails: • Member of the Executive Committee at Sage VIP and Sage Pastel Payroll & HR (EXCO)• Liaison with the Sage Group Marketing team • Planning, development and implementation of Sage VIP’s marketing strategy, communications and public relations activities – both externally and internally• Oversee the development and implementation of support materials and services for all the divisions within Sage VIP in the areas of marketing, communications, PR and Social Media• Direct the efforts of external service providers• People Resource Management of the Marketing team including monthly and annual reviews, performance management and development

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  BlackBerry / Research In Motion

  • Corporate Communications Manager Sub-Sahara Africa

    • May 2008 - Jul 2013

    BlackBerry is a designer, manufacturer and marketer of wireless solutions for the worldwide mobile communications market. Through the development of integrated hardware, software and services that support multiple wireless network standards, BlackBerry provides platforms and solutions for seamles...

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  Magna Carta Public Relations

  • Client Service Director

    • Sep 2004 - May 2008

    Type of Organisation:Magna Carta Public Relations is a full service Public Relations Agency. The agency won 6 local and global awards (Prisa/United Nations/Diamond Awards/Finweek) and Won 'PR Agency of the Year' 2006, 2007, 2008 and 2009.

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  SDT Financial Software Solutions (Pty) Ltd

  • Client Manager and Sales and Marketing Assistant

    • Nov 2002 - Jul 2003

    SDT is a software company that provides specialised administration systems for the financial services industry. SDT focuses on cost-effective and business-oriented software solutions that empowers you to become an effective player in the challenging financial industry.

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  University of Pretoria

  • Faculty Head Marketing and Communication

    • Feb 2002 - Oct 2002

    Faculty of Engineering, the Built Environment and Information TechnologyFaculty Head of Marketing and Communication

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  BIGEN AFRICA Consulting Engineers (Pty) Ltd

  • Senior Marketing and Communication Officer

    • Aug 2000 - Jan 2002

    Responsible for corporate identity, communication, marketing and public relations.

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  Ad-Uppe Advertising (Pty) Ltd

  • Accounts Executive

    • Jan 1996 - Jul 2000

    Type of Organisation:An accredited advertising agency which offers a complete range of creative and specialised media services to best advertise whatever you have to sell - product, service, idea or image.Responsibilities:The management of key accounts.The management of campaigns from concept to ...