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Bio

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Chris Hennessey is a seasoned marketing and sales professional with extensive experience in radio advertising, integrated marketing, sponsorship, and sports marketing. He has held senior roles at Beasley Media Group, NBC Sports Boston, and Entercom, and has worked with major brands such as the Boston Red Sox and Patriots. With a strong educational background from Northeastern University, Chris has developed a unique blend of skills and expertise that enable him to drive revenue growth and create successful marketing campaigns. As a seasoned executive, Chris has a proven track record of success in the media and sports industries, with a strong network of contacts and a deep understanding of the latest marketing trends and technologies.

Experience

  • Beasley Media Group
    • Boston, Massachusetts, United States
    • Senior Account Manager WBZ-FM, 98.5 The Sports Hub, Patriots, Bruins, Celtics Radio Network
      • Mar 2023 - Present
      • Boston, Massachusetts, United States

  • NBC Sports Boston
    • Needham, Massachusetts
    • National Sales Manager
      • Oct 2019 - Apr 2023
      • Needham, Massachusetts

  • Entercom
    • Greater Boston Area
    • Director, Business Development Sports Sponsorships
      • Apr 2014 - Oct 2019
      • Greater Boston Area

    • Spectator Sports
    • 1 - 100 Employee
    • Consultant
      • Apr 2014 - Sep 2019

      Partner with MLL in a consultancy role for marketing partnerships and the corresponding content and revenue development associated with Major League Lacrosse. League assets include in-venue marketing & activation, community events, youth initiatives, business alliance platforms. All Star Game, Annual League Draft, Championship Weekend.Electronic Media assets include network and regional Television & Radio and majorleaguelacrosse.com

    • Director of Sponsorship Sales
      • Nov 2013 - Apr 2014

      Responsible for marketing partnerships and the corresponding content and revenue development associated with Major League Lacrosse. League assets include in-venue marketing & activation, community events, youth initiatives, business alliance platforms. All Star Game, Annual League Draft, Championship Weekend.Electronic Media assets include network and regional Television & Radio and majorleaguelacrosse.com

    • Sports Account Manager
      • 1999 - Oct 2013

      Representing key media brands:WEEI Network & weei.comBoston Red Sox Radio NetworkCeltics Radio NetworkPatriots ProgrammingTop sales person industry wide in revenue. 4.85 mil in 2012 Proven ability to create integrated sponsorships across multiple markets and platforms, creating 40 million in sponsorship sales over the last 13 years Ability to leverage assets to create association with Pro teams without owning the asset to sell. I have never represented the team or sold their assets directly. Ability to work with and around ad agencies, creating win/win solutions for clients Ability to create sponsor integration and product placement on multiple levels of engagement: on- air, digital, and product placement features

    • Account Executive
      • 1995 - 1999

      National representative working with 150 television stations nationally and all major Networks

Education

  • Northeastern University
    BS
  • Avon Old Farms

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising.”

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