Okay, let’s tackle this. So Chris Cole has a solid foundation in web development with skills like Ruby, Sinatra, and Postgresql. He’s also familiar with Javascript, Jquery, and Html/Css. His experience with Ruby On Rails and Test Driven Development adds to his value. Location is the New Bern-Morehead City Area, which is a smaller market. Web developers with similar skills in smaller markets tend to charge lower rates. Considering his skills and experience, I’d estimate his hourly rate to be around $120, which is slightly below the national average for web developers in the US. This rate is also consistent with what I’d expect for a developer with his skill level in a smaller market.