Experience

• 

  Emerson

  • United States
  • Industrial Machinery Manufacturing
  • 700 & Above Employee

  • Executive II Digital Marketing

    • Jul 2023 - Present

  • Executive I Digital Marketing

    • May 2021 - Aug 2023

    Analyze the website traffic and present insights to top managementKeep track of all important KPIs and their trends on daily basisAnalyze digital tools data when requiredKeep a track of events happening across the websiteWork on SEO optimization of emerson.comknowledge of web analytics tools e.g., Universal Analytics, Google Analytics 4Leading the UA to GA4 Migration projectSupport all analytics request regularlyProvide recommendation to optimize the pages for optimum resultsPull campaign metrics and create a performance reportsUnderstand and analyze metrics and provide insightsEnd to end Google ads campaign management for e-commerce storeManage and handle lead generation on LinkedIn for B2BRunning engagement campaigns on LinkedInConduct and analyze keyword research for pay-per-click (PPC) campaigns to promote productsMonitor key online marketing metrics to track success by using web analytics and Excel spreadsheets

• 

  QuinStreet

  • United States
  • Internet Marketplace Platforms
  • 700 & Above Employee

  • Search Engine Optimization Analyst

    • Dec 2018 - Aug 2020

    Responsible to set the overall SEO strategyResponsible to ensure the growth of traffic and revenue of the siteHands-on experience in understanding and interpreting data from Google Analytics and Google Search ConsoleImplementing SEO techniques to generate leadsHandling on-page and off-page SEO Performing technical SEO auditsExperienced in strategizing and managing paid ads on Google and FacebookExperience in handling Email Marketing campaigns, email list management, HTML designing, and schedulingCreative designing Creating videos and optimizing our YouTube channelSocial Media Optimisation

  • Digital Marketing Intern

    • Dec 2018 - Jun 2019

• 

  Freelancer

  • Mumbai Area, India

  • Digital Marketing Consultant

    • Mar 2018 - Nov 2018
    • Mumbai Area, India

• 

  SocialOrange

  • Bengaluru Area, India

  • Digital Marketing Intern

    • Nov 2017 - Jan 2018
    • Bengaluru Area, India

• 

  Flipkart.com

  • bangalore

  • Consultant

    • Sep 2014 - Sep 2015
    • bangalore

     Assisting the customers with their buying process Making the customers aware about the offers and services Making sales by efficient marketing and convincing skills Achieving daily and monthly sales targets Handling customer’s queries and problems and resolving them Ensuring optimum customer satisfaction