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Chink Eng Lai

Senior Manager, Content at TechStorm TV
Intro Book
Media strategist with 18 years of experience in content planning and strategy.
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Location
Singapore, SG
Languages
  • Japanese -
  • English Native or bilingual proficiency
  • Chinese Native or bilingual proficiency
Skills
  • Ibms
  • Microsoft Excel
  • Microsoft Word
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Bio

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Chink Eng Lai is a seasoned media professional with 18 years of experience in content planning and strategy, across various roles at A+E Networks Asia, Discovery Networks Asia-Pacific, and TechStorm TV. He holds a Bachelor of Science degree in Chemistry from the National University of Singapore.

Experience

  • TechStorm TV
    • Singapore
    • Senior Manager, Content
      • Feb 2020 - Present
      • Singapore

  • A+E Networks Asia
    • Singapore
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Manager
      • Feb 2017 - Mar 2019

      Planned and strategized for History Channel Programming across all feeds (SEA, Malay-sia and Philippines) on the linear and Catch Up platforms. Analyzed research ratings in detail with the help of the Research team for the suc-cess/failures of the programming campaigns/tentpoles. Made sound decisions on the pro-gram strategies and/or changes based on the latest audience viewing trends.Oversee the planning and strategies of H2 programming. Ensured that the content budgetfor History and H2 are within the programming budget based on financial year.Involved in ad hoc projects which looked at Traditional Chinese translation of EPG (elec-tronic Program Guide), and ad hoc translations of Marketing content information to Tra-ditional Chinese.

    • Assistant Manager
      • Jan 2016 - Feb 2017

    • Program Scheduling Executive
      • May 2013 - Jan 2016

  • Discovery Networks Asia-Pacific
    • United States
    • Entertainment
    • 700 & Above Employee
    • Media planner
      • Oct 2009 - Apr 2013

    • Network Presentation Services Coordinator
      • Jul 2006 - Oct 2009

Education

  • 2001 - 2004
    National University of Singapore
    Bachelor of Science (B.Sc.), Chemistry
  • 1999 - 2000
    Tampines Junior College

Suggested Services

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Industry Focus. “Entertainment Providers”

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