Bio
Experience
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Manuka Health
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Auckland, New Zealand
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Traffic Creative Manager
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Dec 2022 - Present
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Auckland, New Zealand
I oversee the internal workflow for Mānuka Health's account managers and externally with agency partners and production suppliers. This includes establish and maintain schedules for project deliverables and communicating risk against meeting deadlines. As well as advising resource requirements within a scope of work and at times have direct oversight and management of project deliverables.
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New Zealand
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Higher Education
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700 & Above Employee
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Marketing Advisor (Production)
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Sep 2017 - Dec 2022
As a digital native, I thrive from constantly challenging my ideas to be more engaged with the trending topics as well as the technologies. I enjoy reading the analytics data and survey results as well as ensuring the measuring metrics are always in place. Repetitions bore me, so I bring creative and the thinkings outside the box to work to fulfil my satisfaction. My filming production training not only helped being hands-on production manager for any creative execution, but also made me an efficient planner.I planned and project managed the 2019 & 2020 prospectus publication.
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Marketing Assistant
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Jun 2016 - Sep 2017
Assisted Unitec's Digital Marketing sector with following tasks:• Assisted the content management of Unitec website with creativity and accuracy• Designed web page layout with proactive thinking• Delivered EDM campaign and assisted imagery refining• Executed the photography productions for Unitec events and blog article• Quickly provide solutions to website request from different pathways and services
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Free Range Chef
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New Zealand
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Waiting staff
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Aug 2014 - Nov 2016
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New Zealand
Responsibilities• Planning, setup and customer service at weddings, Christmas parties and corporate eventsKey Skills• Exceed customer service expectations with quick thinking, fluent English and 'no-problem' personality• Quickly adapt and fit in with changing management, colleagues and environments• Compliance with best food hygiene practice and service regulations
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Langtons on Lincoln
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Henderson, Auckland
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Catering Assistant
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Dec 2014 - Mar 2016
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Henderson, Auckland
Responsibilities• Planning, setup and customer service at weddings, Christmas parties and corporate eventsKey Skills• Exceed customer service expectations with quick thinking, fluent English and 'no-problem' personality• Quickly adapt and fit in with changing management, colleagues and environments• Compliance with best food hygiene practice and service regulations
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Q Theatre
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Auckland, New Zealand
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Marketing and Communication intern
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Apr 2015 - Dec 2015
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Auckland, New Zealand
Primary Responsibilities• Assisting Marketing and Communication Manager with campaign delivery• Draft of EDM campaign and design of corresponding graphics and prints• Update of performing arts event on the Q Theatre website• Working closely with CRM team, assisting theatre's daily task• Researched and assisted Q Theatre's annual survey build• Facebook posts reached over 1,600 people organically during Documentary Edge festival campaign
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Unitec Communication Special Project -The Integrated Kaipara Harbour Management Group
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Auckland, New Zealand
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Social Media Coordinator / Multimedia Editor
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Jul 2014 - Nov 2014
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Auckland, New Zealand
This project is aimed to promote the inauguration event of the Integrated Kaipara Harbour Management Group (IKHMG), our key responsibility is to improve the communication with the public and to raise awareness of the sustainability issues.• Grew Facebook Page ‘Likes’ by 50% over the course of three months and established a Twitter account from scratch, through social interaction and the publication of video interviews and relevant news• Directed interview, shooting and editing videos for promoting the event
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Photographer
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Jul 2013 - Jul 2013
Festival d’Avignon ‘off’ is an annual theatre festival in south France. In the festival, there are 1600 competing shows and every performer needs to advertise their show in the street for more visibility. Because of the limited number of people in the team, everyone had more than one duty. I enjoyed being able to work with experienced performers and theatre technicians. Responsibilities:• Photographer/videographer of street and stage performances• Video editing for ‘Freedom Beat’ Internet marketing• Director of photography for the ‘Freedom Beat’ documentary• Assistant stage/theatre manager• In charge of rehearsal and acting as theatre manager during the performance• Street advertising staff
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Assisting Stage Manager
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Jul 2013 - Jul 2013
• Time management for promotional and stage performances• Coordination between theatre technician and director• Ensured the stage and AV are ready for performance• Assisted with street advertising• Four stars review from the local newspaper ‘La Provence”• Successfully delivered shows for twenty-three nights in a row without error
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Nan-Ying International Folklore Festival
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Tainan City, Taiwan
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Freelance Photographer
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Oct 2012 - Oct 2012
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Tainan City, Taiwan
• Photographer and videographer of stage• Accompanying photographer of groups• Interpreter
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Freelance Filmmaker
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Taipei City, Taiwan
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Production Assistant/ Continues Girl
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Aug 2012 - Sep 2012
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Taipei City, Taiwan
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Freedon Beat percussion Ensemble
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Taiwan/ Avignon
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Visual Artist
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May 2012 - Jul 2012
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Taiwan/ Avignon
Photographer/videographer of both street and stage performances• Accompanying photographer for Avignon tours • Edited online marketing videos for the street performance• Director of photography for the Freedom Beat documentary 'Sound That Can Be Seen'• Film director/editor of the background video for 'Fu-Hua'
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Inly Production
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Taipei
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Production Assistant / Shooting Coordinator
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Oct 2010 - Apr 2012
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Taipei
I gained an understanding of various details of every stage of production, which allows me to respond quickly to any modification of projects by working closely with producers, including:• Researching editing styles, art design, and outfits• Building up a database of potential shooting location, photography styles and performing artists• Always well prepared for meetings with directors or agencies, with backup ideas readyAssisting the producer with budget control by:• Managing the expenses of different crew and finding alternatives for high-cost items• Negotiating costs with rental companies• Organising the shooting schedule, considering the travel route, equipment rental, artists’ time and location fees• Responsible for product appearance on set• Experimenting with special effects before shooting, including CG effects, food shooting and surreal shooting projects• Organised the shooting schedule, rental equipment, extras, location and managed staff-work duties• Gained a solid knowledge of production stages and the ability to respond quickly to changes• Successfully ensured projects were on budget through careful management of procurement expenses• Ensured the shoot followed post-production producer’s instructions• Adjusted shooting schedules to suit various conditions, weather, time limitations and other unforeseen circumstances• Active problem-solver: Foresaw other problems and worked out immediate solutions
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老灰狼影片製作有限公司
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Taipei, Taiwan
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Production Design Assistant
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Aug 2010 - Sep 2010
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Taipei, Taiwan
Free lance work, Assistant to Director of Production Design for the TV film 'Ranger'.
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Zoetrope Studio
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Taipei City, Taiwan
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Producer
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Jun 2009 - Jun 2010
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Taipei City, Taiwan
This short film was part of a graduation exhibition of Tamkang University, department of mass communication.We are a six-people crew that developed the story and the production work, with the assistant from executive producer/ professor Weitsy Wang.My responsibility as a producer includes budgeting, executing, researching, location managing, and lead the team. We successfully deliver our film in two exhibitions, went through the marketing, graphic design, and publishing process.Our short film represented the department of mass communication in the 2009 liberal art college meeting.
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Champion Flame: Tamkang University Department of Mass Communication Annual Graduation Exhibition
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New Taipei City, Taiwan
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Vice Event General Coordinator (副總召)
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Jun 2009 - Jun 2010
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New Taipei City, Taiwan
The campaign was designed to target mandarin speakers with the title "淡江大傳正繽紛"Graduation Exhibition is an annual event for Department of Mass Communication's prospective students to showcase the comms knowledge/skills they have acquired during the journey. Alongside producing the content of the exhibition, from creative writing, film production to marketing campaign, the students are also responsible for organising the showcase event on and off campus to engage with a wider range of public. The event was mainly funded by content producers, and in part by the department of Mass Communication, we carefully planned the budget and communicated with the funders to make the most of it.I was assigned to this position by the elected General Coordinator. The event organisation association consists of several teams for the purpose to effectively manage everyone's talent and work duty.In this role, I have gained the following experience:• Assisted the Event General Coordinator to achieve event goals and to make sure the teams are clear about their tasks and working timeframe• Coordinated the meetings with the director of the department to organise funding, logistic support and Alumni engagement• Maintained great relationships with project leaders by regularly updating the progress and keeping smooth dialogue • Prepared weekly meetings agenda with staff members as well as with the class• Produced presentation visuals for meetings with the class• Supervised the teams' leader and provided support if neededI was also responsible for updating social media and maintaining good internal relationship:• Connected the whole organisation by frequently sending out EDM with updates and FAQ• Regularly updates the event blog and facebook page for archive purposes• Managed the Social Media presence on Youtube, Blogspot, Facebook and Wretch (closed)• Optimised the search engines and digital media engagement (SEO)
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Tamkang Visual Art Workshop
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Tamsui, Taipei
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Photography Assistant
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Jun 2007 - Jun 2010
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Tamsui, Taipei
• Darkroom skills, including shooting B&W film, development and printing• Studio lighting, shooting for protrait, product, and fashion photography with positive film• Operating DSLR, Adobe Lightroom and photoshop• Knowledge of camera and digital gadget
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Education
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2014 - 2015Unitec Institute of Technology
Graduate Diploma -
2006 - 2010Tamkang University
Bachelor of Arts (BA)
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