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Cheuk Wai Ricky Lee profile image

Cheuk Wai Ricky Lee

Business Development Manager at Aurabeat Technology Limited
Intro Book
Marketing expert with 10+ years of experience in cross-channel marketing, marketing communications, and strategy.
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Location
Hong Kong SAR, HK
Languages
  • English -
  • Chinese (Traditional) -
Skills
  • Cross Channel Marketing
  • Marketing Communications
  • Strategy
  • Marketing
  • Multi Channel Marketing
  • Show all
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Bio

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Cheuk Wai Ricky Lee is a seasoned marketing professional with expertise in cross-channel marketing, marketing communications, and strategy. With over 10 years of experience in developing and executing marketing plans, he has a strong track record of driving business growth through effective marketing strategies. He has worked with top companies in the industry, including Aurabeat Technology Limited, Konica Minolta Business Solutions Hong Kong, and LG Electronics.

Experience

  • Aurabeat Technology Limited
    • New Territories, Hong Kong SAR
    • Business Development Manager
      • Oct 2021 - Feb 2023
      • New Territories, Hong Kong SAR

      Direct report to head of sales to develop the channel sales strategies, pricing setting, new dealer development, and build-in the relationship with all channel shops in short period. Major achievements include achieving the yearly sales revenue in 6 months and more than 100 million project with one of the Hong Kong main online professional build-in product and services provider in Hong Kong.

  • Konica Minolta Business Solutions Hong Kong
    • Hong Kong SAR
    • Sales Executive
      • Dec 2017 - Mar 2022
      • Hong Kong SAR

      3years working at sales department to develop the business opportunities and identify the customer need, maintain and establish good relationship with existing customers and providing the value-added services such as the IT service, System Integrators solution to my customer. Also, need to handle full range of sales activities including meeting client, tender preparation, quotation, and order follow up.

  • LG Electronics
    • South Korea
    • Computers and Electronics Manufacturing
    • 700 & Above Employee
    • Marketing Supervisor
      • Jan 2016 - Dec 2017

      Integrated Marketing Communications (IMC)Planning the product marketing strategic for home appliances in both of ATL/BTL level.

    • Marketing Supervisor
      • Mar 2012 - Dec 2017

      Closely work with retail and sales team for planning in-store display strategy through marketing research insight. My main contribution include developing the special POSM item in store level and signature display structure for enlarging the exposure of premium product line-up.

  • LG Electronics HK Ltd.
    • Marketing Executive
      • Nov 2009 - Mar 2012

      My main roles are working with sales team and Hong Kong major retail channel for marketing promotion and display strategy in store level, and developing the in-store research for maximizing the product exposure and display strategy efficiency.

Education

  • 2008 - 2009
    University of Northumbria at Newcastle
    Bachelor's degree, International Business Management

Suggested Services

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Industry Focus. “Appliances, Electrical, and Electronics Manufacturing”

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