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Carol Bo Fung is a seasoned marketing and finance professional with a strong background in consulting, market analysis, and sales. She has worked with various companies, including Envirobank Recycling, PRAE NYC, and Michael Angel, where she developed and managed sales and marketing strategies, and provided support to the fashion director and fashion editors at Bauer Media Australia. Carol holds a Bachelor of Commerce degree from the University of Sydney and a Chinese degree from Beijing Language and Culture University and Yuan-Ze University.

Credentials

  • Bachelor of Commerce
    -

Experience

    • Australia
    • Environmental Services
    • 1 - 100 Employee
    • Chief Experience Officer
      • Apr 2023 - Present

    • National Brand and Partnerships Manager
      • Feb 2021 - Apr 2023

      Envirobank is an Indigenous-owned company that was founded in 2008 and is committed to achieving positive environmental and social impact through recycling. Envirobank is Australia’s most innovative recycling company, winning the Containers for Change Innovation Award in 2019 for their advanced portable Drop’n’Go pod system.Envirobank is proud to educate the public about caring for the environment and provide the caring for Country incentive by rewarding Crunch members for recycling. Crunch is a community-driven platform developed to make recycling bottles and cans as frictionless as possible and provide the tools for Aussies to reduce their environmental footprint and reward them for living more sustainably. Crunch Rewards partners: Coles, Velocity Frequent Flyer, adidas Australia, Scratch Pet Food, Go For Zero, FoodStEnvirobank Recycling major partnerships include: Coles, The Leukaemia Foundation, Barnardos Australia, Surf Life Saving NSW, Surf Life Saving QLD, Hilton Hotels, BINGO Industries

  • PRAE NYC
    • New York
    • Founder
      • Sep 2013 - Present
      • New York

      PRAE is a New York-based fashion brand, specialising in silk intimates and ready-to-wear, inspired by the designer's Australian lifestyle.Founded PRAE, a women’s intimates and RTW brand in 2013, with all garments locally produced in NY; the brand was selected as a new “V Talent” in Vogue Ital...

    • Marketing Manager & CEO Office
      • Jul 2019 - Oct 2020
      • Singapore

      Keeping the CEO informed of loyalty program and next-generation customer engagement trends / opportunities for financial institutions, telcos, media companies and international brands in SEA.Clients include leading banks, retail groups, media companies and coalition program operators in our chose...

    • Web Content Producer
      • Feb 2015 - Jun 2018
      • New York

      Managing and producing content for the website, editing stock images to accompany content, creating and sending electronic newsletters, editing audio and visual packages for website use.SFARI’s (Simons Foundation Autism Research Initiative) mission is to improve the understanding, diagnosis and t...

  • Freelance
    • Greater New York City Area
    • Branding, Styling and Production Consultant
      • Jan 2013 - Jun 2018
      • Greater New York City Area

      CLIENTS: Conde Nast, Harper’s Bazaar, Kenneth Cole, H&M, Barneys New York, Macy’sNoteworthy - HARPER’S BAZAAR: “The Fastest Man Alive”, Mexico City. Talent: Lewis Hamilton, Karmen Pedaru.Photographer: Will DavidsonFacilitate and oversee the needs of styling for commercial campaigns, editorial...

  • Stone & Strand
    • Greater New York City Area
    • Production Specialist
      • Feb 2017 - Dec 2017
      • Greater New York City Area

      Develop and manage production of in-house fine jewelry brands including S&S Diamonds, XYZ and Totem, in NY’s diamond district.

    • Production Director
      • Apr 2016 - Dec 2017
      • New York

      Overseeing and managing production in Turkey of Women’s and Men’s Collections, achieving first-time on-schedule deliveries to stores and decreasing production costs by 30%.Women’s Fall 2016, Men’s Fall 2016, Women’s Resort 2017 and Men’s Spring 2017 – approximately 50 SKU’s per collection.-Timo W...

    • Sales Specialist
      • 2015 - 2015
      • New York

      Worked with New York Showroom Director Matt Whyte as Sales Consultant for U.S. domestic distribution of London-based brands Etre Cecile, Isa Arfen, and New York-based eyewear brand Grey Ant, and designer lingerie and swimwear brand Araks.-Paper Mache Tiger is a dynamic multi-brand fashion showroo...

    • Social Media Marketing Manager
      • Jan 2013 - Aug 2014
      • New York

      Correspond with Prabal Gurung and the in-house E-Commerce/Brand Manager to manage social media and online content.Accomplishments: increased instagram follower engagement by 25% per mth in likes and 10% per mth in comments; tripled follower growth every quarter (initially from 500 to 1500 after f...

  • R13
    • New York
    • Sales Specialist
      • 2014 - 2014
      • New York

      R13 is an upscale take on the alternative-rock aesthetic. R13’s clothing exudes cool confidence, focusing on quality denim fabric that is produced in Italy and finished with pure indigo casting for a vintage look.Worked with Sales Director Victoire Dumont as freelance Sales Consultant for Fall 20...

    • Creative Producer / Brand Consultant
      • Jun 2013 - Sep 2013
      • New York

      Directed and produced a 5 day documented New York trip for 16 Chinese winners of a MaryKay China beauty contest from China, including a beauty print advertising campaign, video b-roll diary documenting activities, street and street style shoot with Marie Claire China.-Mary Kay Inc. is an American...

    • Sales Specialist
      • 2013 - 2013
      • New York

      Worked with NY Sales Director Elizabeth Courtney as freelance Sales for Resort 2014 Market, with appointments for domestic distribution of French-based brands KENZO and Jerome Dreyfuss taking appointments with leading national stores such as Barneys New York, Coplon’s, Mario’s and Hirschleifer’s.

    • Director of Sales & Marketing
      • Aug 2010 - Aug 2012
      • New York

      Overall management of sales and marketing division in both domestic and international markets, planning sales strategies and goals by season, coordinating trunk shows, private client list development and red-carpet celebrity dressing (actresses Gwyneth Paltrow, Amanda Seyfried and Freida Pinto).A...

  • Camilla Australia
    • Sydney, Australia
    • Business Development Account Manager
      • Sep 2007 - Jul 2009
      • Sydney, Australia

      Accomplishments:- Played a pivotal role in cementing Camilla as a major designer in Australia- Generated company record sales during Rosemount Australian Fashion Week 09/10 showings- Managed 50+ accounts and major clients worldwide including Harvey Nichols & Lane Crawford- Creative director f...

  • Bauer Media Australia
    • Sydney, Australia
    • Fashion Department Assistant
      • Oct 2007 - Oct 2007
      • Sydney, Australia

      Magazines: Elle, Harper's BazaarInternship:- Day-to-day support to the fashion director and fashion editors- Assisted the fashion director and fashion editor with styling on fashion shoots- Fashion shoot prep- Checking-in and checking-out samples

  • TORSTAR
    • Sydney, Australia
    • PR Assistant
      • Oct 2007 - Oct 2007
      • Sydney, Australia

      Clients: Fashion Brands: Alex Perry, Jayson BrunsdonDepartment Store: MyerInternship:- Provided support to the Account Managers - Press reports for clients-TORSTAR is an agenda-setting brand communications agency with a sixteen-year track record of developing iconic campaigns for some of the worl...

Education

  • 2005 - 2008
    University of Sydney
  • 2006 - 2006
    Beijing Language and Culture University
  • 2005 - 2005
    Yuan-Ze University

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Environmental Services”

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