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Cara Rodwell is a seasoned market research professional with 20+ years of experience in managing tracking and ad-hoc market research surveys, project direction, and team management. She holds a degree in International Studies and Business from Coventry University and is a Prince2 Practitioner.

Credentials

  • Prince2 Practitioner
    -

Experience

    • Field & Data Services Director
      • Feb 2021 - Present

      Responsible for managing tracking and ad-hoc market research surveys across a range of sectors for research agencies and end clients. Strong focus on client delivery and development.

  • Watermelon Research
    • Ashford, Kent
    • Director
      • Oct 2018 - Jan 2021
      • Ashford, Kent

      Responsible for the management of online, CATI, F2F and qualitative research projects. Working on both consumer and B2B projects including ad-hoc and tracking studies. Experience of working with Private, Public and Voluntary Sector clients. Strong financial services, food industry and utilities experience.

  • Facts International
    • Ashford, Kent
    • Project Director
      • 2008 - Sep 2018
      • Ashford, Kent

      Managing a number of ad-hoc and tracking projects for both market research agencies and end clients. Ensuring all Colleagues are aware of deadlines and responsibilities. Management of budgets and tight cost control on projects. Responsible for managing 5 direct reports and working closely with the wider team to ensure junior development.

    • Associate Director
      • 2006 - 2008

    • Senior Research Executive
      • 2003 - 2006

  • Chartered Management Institute
    • Savoy Court, The Strand
    • Researcher
      • 1999 - 2003
      • Savoy Court, The Strand

      Assisted the Research Manager with published reports for managers. Responsible for marketing and report sales. Set-up and management of postal and online research surveys. Management of research agencies for annual telephone research study. General assistance within the wider Public Affairs team including the organisation of events and copy for press articles. Also responsible for desk research on topical issues for managers.

Education

  • Angley School
    High School, 9 GCSE - grades A-C
  • Coventry University
    Bachelor’s Degree, International Studies and Business
  • Mascalls Sixth Form
    3 'A' Levels - Economics, French and History

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Market Research”

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