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Bio

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Caitlin Seward is a seasoned marketing professional with experience in social media strategy, content creation, graphic design, and visual merchandising. She has worked across various industries, including retail, healthcare, and food service, and has a strong background in teamwork, leadership, and customer service. With a Certificate in Interaction Design from Emily Carr University of Art and Design and a Diploma of Education in Marketing from Kwantlen Polytechnic University, Caitlin has developed a unique blend of creative and analytical skills. She is currently based in White Rock, British Columbia, Canada, and is well-versed in Microsoft Office, Adobe Creative Suite, and WordPress Design.

Experience

    • Marketing Coordinator
      • Jul 2023 - Present

      Worked collaboratively across various departments to strategize and implement engaging social media campaigns, web content, and marketing materials. Created various print materials, including catalogues, newsletters, internal documents, and customized presentations/forms, addressing both internal and sales needs.Reviewed website and social media performance, subsequently generating reports and providing recommendations based on the insights gathered.

    • Marketing & Events Manager
      • Jan 2020 - Jul 2023

      Executed social media strategy and community management for 3 locations.Photographed high-quality food images for print and digital. Conceptualized menu boards, posters, and advertising cards to support marketing objectives.Designed and developed a user-friendly website that increased site visits by 25%.Successfully planned, organized, and coordinated various events, including business meetings, wedding rehearsals, and fundraisers.

    • Graphic Design & Marketing Specialist
      • Jun 2019 - Jul 2023

      Created paid and organic content on 5 social media platforms.Performed market planning, collected and analyzed data, and worked on developing new business strategies.Collaborated with the web development team on conceptualizing web design and optimization.Led graphic design projects from concept through to completion.Planned and implemented original e-mail marketing strategies that increased the open rate by 12%.

    • Marketing Associate
      • Sep 2017 - Apr 2018

      Oversaw the planning and implementation of merchandising strategies.Created eye-catching store layouts that showcase the brand and aesthetic of the company.Identified trends and monitored supply and demand.Collaborated with the marketing department to create successful events, projects, and campaigns.

Education

  • 2018 - 2019
    Emily Carr University of Art and Design
    Certificate, Interaction Design
  • 2015 - 2017
    Kwantlen Polytechnic University
    Diploma of Education, Marketing

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Business Supplies & Equipment”

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