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Bruce Morrison

Sr. Vice President Sales at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Castus, Inc.</span>
Intro Book
Seasoned sales and business development executive with 30+ years of experience in managing distribution channels and driving growth.
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Location
Midland, Michigan, United States, US
Skills
  • Sales
  • Trade Shows
  • New Business Development
  • Management
  • Sales Management
  • Show all
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Bio

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Topline AI
Bruce Morrison is a seasoned sales and business development professional with over 30 years of experience in managing distribution channels, product development, and sales management. He has held senior leadership positions at Sony Corporation of America, LEIGHTRONIX, INC., and Castus, Inc., driving growth through acquisitions, mergers, and territory expansion. Morrison has a Bachelor of Arts degree from Ohio University and has developed expertise in digital media, video, and trade shows.

Experience

  • Castus, Inc.
    • Sr. Vice President Sales
      • Sep 2014 - Present
  • LEIGHTRONIX, INC.
    • Lansing, Michigan Area
    • National Sales Manager
      • Jan 2008 - Sep 2014
      • Lansing, Michigan Area

      Management of our Dealership and System Integrator Distribution Channels. Research and development of new products and markets. Spearheaded new reseller volume incentive programs and multi-tier distribution. Established local and international factory Certified Training programs for our custom...

  • Heartand Meda Group
    • President-CEO
      • Mar 1988 - Jan 2008

      President and CEO of an independent Manufacturer&#39;s Sales Representative Firm. Management responsibilities for the establishment of sales distibution channels for various manufacturers in the Professional Broadcast Video and Audio-Visual Markets. Implemented corporate growth through acquisi...

  • Sony Corporation of America
    • District Sales Manager
      • Jan 1985 - Mar 1988

      Establishment and management of a sales distribution channel of authorized resellers in the professional video marketplace.

Education

  • Ohio University

Suggested Services

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Industry Focus. “Technology and Software Development”

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