Experience

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  Structured

  • Director of Lifecycle

    • Sep 2022 - Apr 2024

    Overview: Spearheaded transformative company-wide strategic initiatives, resolving operational and strategic challenges and enhancing efficiency. Led a diverse team of 30 professionals, expanding oversight to include both retention and paid departments. Demonstrated exceptional adaptability and versatility by seamlessly transitioning into a company-wide leadership role, aligning teams with overarching organizational objectives.Key Achievements:* Led comprehensive efforts to identify and rectify inefficiencies, resulting in enhanced operational efficiency and streamlined workflows.* Orchestrated collaboration among teams within retention and the paid department, fostering a unified and cohesive work environment.* Achieved significant milestones through strategic leadership, surpassing company-wide objectives.* Supported strategic initiatives and transformation which spearheaded sustainable positive impact within the department* Led strategic initiatives with clients, spearheading optimized performance with clients such as True Religion and GXVE

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  MAVAN

  • Chief Strategist of Lifecycle

    • Nov 2020 - Jul 2022

    Overview: As Chief Strategist, I initiated and developed all lifecycle programs and oversaw operations for Mavan/Bespoke Inbox. Leading a dynamic team, I provided expert consultation, crafted strategic blueprints for brand definition, and showcased adaptability in supporting startups, including NFTs, cryptocurrency, and health apps and also extending to enterprise clients, including CrossFit International and Arcadia.Key Achievements:* Formulated a comprehensive one-year digital sales and marketing strategy for enterprise level clients, contributing to their market prominence.* Successfully created and implemented impactful strategies for notable companies, including 8Fig, FormeLife, WildHealth, KiwiCo, UniformTeeth, and MIDO.* Conducted thorough market research for product launches, contributing valuable insights for the successful launch of start up programs.* Developed marketing , sales, and strategic initiatives to develop the lifecycle program from start-up phases to success. * Initiated strategic and high-level approaches to clients, specifically to drive optimized and impactful results.

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  Brooke Hart Consulting

  • Owner

    • Oct 2004 - Nov 2020

    Overview: Founded and directed a successful consulting agency, specializing in strategic troubleshooting for a diverse clientele. Provided expert consultation services, focusing on identifying and rectifying operational challenges, optimizing processes, and fostering sustainable growth for clients.Key Achievements:* Applied a holistic perspective to marketing strategies, transcending traditional channels to address overarching business challenges.* Led collaborative initiatives with diverse teams and clients, aligning strategies with organizational objectives to drive success.* Demonstrated robust leadership skills, navigating various industries and adapting strategies to unique business landscapes.* Initiated strategic thought proceses to support the transformation of companies, impacting the growth of both revenue and profit margins.