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Brian Hoerner is a seasoned retail professional with 25+ years of experience in sales, sourcing, and visual merchandising. He has managed large-scale accounts, driven revenue growth, and achieved exceptional sales results. Hoerner holds a Bachelor of Applied Science degree from Millersville University of Pennsylvania and a Market Research for Small Business Certificate from New York University.

Experience

    • Senior Account Executive, Bates Military Footwear
      • 1999 - Present

      Established and trusted partner to both independent and strategic accounts. Personally managed entire end-to-end process for the Naval Academy. Account management, inventory futures, all the way to on site cadet fittings, I passionately serve those who serve us. Boast YOY expansion across distributed and diverse network of partners. - Proven Producer with Hunter Mentality, have 100% sales quota attainment for 20+ years, - A top 10% earner year after year winning multiple "Presidents Club" awards. - Most Accounts Pre-Booked for New Product-2021

    • Director of Merchandise & Services
      • 1998 - 1999

      - Generated 12% increase in seasonal sales through the reorganization of operations. - Reduced excess inventory by 50% and facilitated a gross profit margin of 48% in three months. - Managed $12 Million in sales for retail shops and amusement games. - Oversaw buyers, merchandise managers and staffing of 400 people.

    • Key Account Executive, Hush Puppies
      • 1995 - 1998

      - Drove $4 Million in wholesale revenue increase with major accounts - Increased assortment throughout the east coast with “grass root” selling through hiring 6 technical representatives to generate excitement, contests, and visual displays resulting in a 30% annual increase - Created, launched, and managed business plan for national accounts capturing 35% incremental sales revenue

    • Vice President of Sales
      • 1979 - 1994

      - Created aggressive advertising programs through visual merchandising. Increased annual sales by 10x - Achieved 48% gross profit for five consecutive years - Increased sales at retail 80% through weekly conference calls and sales rally contest in seasonal windows - Generated 25% growth of retail sales through extensive advertising campaigns

Education

  • Millersville University of Pennsylvania
    Bachelor of Applied Science (B.A.Sc.), Education
  • New York University
    Market Research for Small Business Certificate

Suggested Services

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Industry Focus. “Retail”

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