Bio
Experience
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Fit Athletic
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350 10th Ave, San Diego, CA 92101
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Pilates Director
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Jun 2014 - Present
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350 10th Ave, San Diego, CA 92101
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Bodyrok
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Carlsbad, CA
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SPX Pilates & Spinning Instructor
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Jan 2012 - Present
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Carlsbad, CA
- Conduct 10-15 safe, effective, results-driven group training SPX Pilates and indoor cycling classes per week- Inspire clients to build and improve their cardiovascular and muscular strength/endurance- Foster and enhance relationships with current and prospective clients
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Koz Events
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Greater San Diego Area
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Event Manager
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May 2013 - Jul 2014
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Greater San Diego Area
- Coordinate and maintain all event registrations (12 endurance events per year, including triathlons, marathons, and 5K run/walks)- Create and distribute all marketing materials and advertisements (email communication management with Constant Contact)- Work directly with event sponsors and vendors for all events to coordinate sponsorship activation and expo opportunities- Manage event orders including shirts, bibs, medals, food, drink, goodie bag items, etc- Maintain and update KOZ Events website and social media outlets
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Sports Management MBA
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Jan 2012 - Jun 2013
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IDEA Health & Fitness
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Greater San Diego Area
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Marketing Associate
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Nov 2012 - May 2013
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Greater San Diego Area
- Plan, organize, and implement the World Fitness Discovery Program, an exclusive collegiate program that introduces IDEA to the next generation of fitness professionals (college students)- Conduct in-depth market research and analyze competitive environment, fitness industry, and pricing strategies- Identified potential customers and compiled list of over 8,000 university contacts. Build and maintain relationships with interested contacts- Develop website content, email campaigns, and marketing collateral to raise awareness and promote the Discovery Program- Manage registration process for over 60 universities (generate coupon codes, e-membership program, websites, flyers)
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Fitness Quest 10 & Todd Durkin Enterprises
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Greater San Diego Area
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Marketing Intern
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May 2012 - Oct 2012
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Greater San Diego Area
- Responsible for creating daily social media content (Facebook, Twitter, YouTube)- Film, edit (iMovie), and publish over 30 videos for summer camps, daily social media campaigns, and program promotions- Manage and update Customer Relationship Management tools (WordPress, InfusionSoft, MindBody)- Help develop the quarterly marketing plan and provide content for monthly newsletters- Integral part of the design/redevelopment of the Todd Durkin Enterprises online store- Oversee product distribution and order fulfillment
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Fit Kids America
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Encinitas/Carlsbad, CA
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Youth Tennis Coach
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Sep 2011 - Mar 2012
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Encinitas/Carlsbad, CA
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Beverly Hills Country Club
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Beverly Hills, CA
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Tennis Instructor
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Jun 2011 - Sep 2011
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Beverly Hills, CA
Tennis instructor; summer camp leader
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Education
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2012 - 2013San Diego State University-California State University
Master of Business Administration (M.B.A.), Sports Management -
2007 - 2011UCLA
Bachelor of Arts (BA), Psychology -
2010 - 2010Universidad de Granada
Spanish Language and Culture
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