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Brendan Roach is a seasoned marketing professional with a strong background in digital marketing, account management, and leadership. He has experience working with various companies, including AdVenture Media Group, Saint Joseph's University, E. & J. Gallo Winery, Mondelēz International, and MassMutual. Brendan holds a Bachelor's Degree in International Business from Saint Joseph's University and has obtained certifications in Social Media Marketing, Email Marketing, Inbound Marketing, Google Ads Search, and Google Analytics.

Credentials

  • Social Media Marketing Certification Course
    HubSpot
    Sep, 2020
    - Apr, 2026
  • Email Marketing
    HubSpot
    Apr, 2020
    - Apr, 2026
  • Inbound Certified
    HubSpot
    Mar, 2020
    - Apr, 2026
  • Google Ads Search Certification
    Google Ads
    Mar, 2020
    - Apr, 2026
  • Google Analytics Individual Certification
    Google Analytics for Business
    Mar, 2020
    - Apr, 2026

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • May 2023 - Present

      Lead on Enterprise Client accounts, overseeing advertising and digital marketing campaigns.Overtaking the responsibility of nurturing relationships with company clients.

    • Senior Account Manager
      • Aug 2021 - Nov 2023

    • Account Manager
      • Jun 2020 - Aug 2021

  • Saint Joseph's University
    • Philadelphia, Pennsylvania
    • Athletics Communications Graduate Assistant
      • Sep 2019 - Jun 2020
      • Philadelphia, Pennsylvania

      Digital content creator for media platforms including Twitter, Instagram, and the Saint Joseph’s University Athletics’ website • Created content, GIFs and graphics for social media platforms using Adobe Photoshop and Premiere Pro • Launched the Kettle Club Podcast which was centered around giving a voice to student-athletes• Organized communications and scheduling for creating content utilized on the Athletics’ website or social media accounts

  • E. & J. Gallo Winery
    • Manchester, New Hampshire
    • Leadership Development Program Intern
      • Jun 2019 - Aug 2019
      • Manchester, New Hampshire

      Developed and expanded distribution for Gallo’s portfolio products• Assisted representatives managing the NH and Massachusetts territories for key accounts including Hannaford Supermarkets, Shaw’s Supermarkets, and Walmart Supercenters by observing market trends, negotiating product placement and confirming full product distribution • Learned how to leverage historical consumer data via IRI, to introduce new store SKUs and grow successful products

  • Mondelēz International
    • Greater Philadelphia Area
    • Sales Specialist
      • Jul 2018 - Aug 2018
      • Greater Philadelphia Area

      Managed Point of Sale and Brand Visibility for Nabisco Products• Supported graphic design team and marketing managers for several food service accounts by preparing and placement of point of sale displays • Conducted competitive product analyses on major labels such as Snyder’s, Keebler’s, etc. to supervisors

  • MassMutual
    • Springfield, Massachusetts
    • Multi-Cultural Marketing
      • Jun 2017 - Aug 2017
      • Springfield, Massachusetts

      Developed Marketing Materials for Multi-Cultural Consumer Segments• Conducted a Competitive Insight Analysis to obtain information about what in-language products and services competitors offer prospective multicultural consumers for companies like New York Life, AXA, State Farm, and Prudential• Assisted in the translation, conversion, and tailoring of brochures, websites, and other informative insurance content for our multicultural consumers• Brainstormed new marketing angles for future strategies to gain consumer exposure

    • Laborer
      • Jun 2013 - Aug 2016

Education

  • 2015 - 2019
    Saint Joseph's University
    Bachelor’s Degree, International Business

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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