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Bradley Bischel is a seasoned retail and marketing professional with 16+ years of experience in footwear, merchandising, and management. He has held various leadership positions at prominent companies including Columbia Sportswear, KEEN, and Nike.

Experience

  • Velous Footwear
    • Portland, Oregon, United States
    • Co-Founder, VP Product Creation
      • Jun 2020 - Present
      • Portland, Oregon, United States

  • KEEN
    • Portland, Oregon
    • Product Director, KEEN Utility
      • Apr 2017 - Jun 2018
      • Portland, Oregon

  • Warn Industries
    • Clackamas Oregon
    • Senior Business Unit Manager - Powersports
      • Mar 2016 - Apr 2017
      • Clackamas Oregon

      Powersports Business Unit Manager for Warn industries.

    • United States
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Global Senior Manager, Footwear Merchandising
      • Mar 2015 - 2016

      As the Global Senior Manager over Footwear Merchandising at Columbia Sportswear I was responsible for managing a team of 4 PLM's through the Footwear Creation process from initial ideation to design and samples to Sales Meeting Handoff. Categories included Trail Hiking, Backpacking, Trail Running, Sandals, Casual, Women's Specific, Winter Boots and Childrens.

    • Senior Product Line / Merchandising Manager
      • Jan 2009 - Mar 2015

      • Responsible for the seasonal creation and implementation of product strategies for within Columbia’s trail footwear line.• Presented the seasonal footwear line to a large sales force at Columbia’s bi-annual sales meeting.• Created Columbia’s line of Performance Hunting Footwear.• Creates Columbia’s Spring 2011 line of Drainable Hybrid footwear.• Created Columbia’s Winter 2010 Men’s SOREL line of footwear that included casual and performance winter product.• Since April 2009 Columbia’s line of trail footwear has grown more that 20% per year.

  • Keen Footwear
    • Portland OR
    • Outdoor Footwear Business Unit Manager
      • Apr 2006 - Jan 2009
      • Portland OR

      • From April 2006 the Outdoor Footwear grew from 41 million to 85 million for 2008, an increase of 107%.• Responsible for the implementation of product and merchandising strategies for KEEN Outdoor Footwear.• Managed the product briefing process, category merchandising and margin management for all Outdoor Footwear. • Created KEEN’s line of Women’s Specific models that focused on the specific needs of the female KEEN consumer. This helped to grow our Women’s footwear business from 48% of the total to over 53% of total footwear sales.• Created KEEN’s “Cascade Range” line of product focusing on the performance outdoor consumer and specialty outdoor retail channel. • Managed and trained 3 Product Line Managers working with them to develop skills in all areas required to manage a footwear business.• Presented product at bi-annual sales meetings to all KEEN employees and sales associates.

  • Nike
    • Beaverton OR
    • Merchandising Operations Manager / Product Line Manager / Buyer
      • Aug 1989 - Apr 2006
      • Beaverton OR

      Positions Held:Global Footwear Merchandising Operations Manager/DirectorProduct Line Manager - FootwearMen's Footwear Buyer - Nike Retail

Education

  • 1985 - 1989
    University of Oregon
    Bachelor of Arts (B.A.), English Literature (British and Commonwealth)

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Retail and Consumer Goods”

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