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Bio

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Bonnie Chapman is a seasoned marketing and sales professional with 3+ years of experience in strategic planning, leadership, and new business development. She has a strong background in marketing strategy, sales management, and account management, with expertise in online advertising and negotiation.

Experience

    • Director, Strategic Alliances & Program Expansion
      • Aug 2012 - Dec 2015
      • Atlanta

      Girls Inc. is an education based non-profit serving girls ages 6-18 throughout the Atlanta five county metro with programs focused on building strong foundation skills. As Director, I expanded the brand to foster name recognition, corporate & individual giving. I restructured and initiated multi-year strategic partnerships with schools in the five country Atlanta metro. I coordinated and managed activities of staff, outside contractors and volunteers.

  • Womenetics- Online Media and Events Company
    • Headquartered in Atlanta, now also in Chicago
    • Director of Sales
      • 2009 - Aug 2012
      • Headquartered in Atlanta, now also in Chicago

      Womenetics provides high caliber content, programs and services to accelerate business by advancing women leaders. I helped launch the start-up by building the brand recognition with professional women leaders. I initiated and grew new business relationships and increased revenue over 22% annually. I managed quarterly high profile luncheon events for 200-500 attendees.

    • Sales Director
      • Apr 2007 - Apr 2009
      • Atlanta

      Atlanta Woman Magazine inspired and informed professional women in Atlanta by fostering peer-to-peer contact and sharing of successful women across cultural groups in the areas of business, philanthropy, politics, media, the arts and education. As Sales Director, I managed exiting relationships and increased client base and revenues over 50%. I managed the website team regarding editorial components. I planned and executed monthly luncheon events for professional women.

    • Broadcast Media
      • 1990 - 2006
      • Atlanta

      Working with several broadcast companies (Interep National Radio Sales, ABC Radio, CBS Radio, WTSH-FM Radio) I recruited, trained and managed local and national sales teams. Development of sales skills, business relationships and revenue generation techniques. Developed yearly sales and marketing goals and objections. Planned and executed client and station events.

Education

  • 2011 - 2011
    The University of Georgia
    Bachelor's Degree, Major Education, Minor English
  • UGA Mary Frances Early College of Education
    BS Education

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Marketing and Advertising”

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