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Bob Powers

Principal at <span class="not-italic font-text_font lg:text-[18px] text-[16px] font-bold claimed">Market Recon</span>
Intro Book
Seasoned marketing and strategy executive with 33 years of experience.
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Location
Boston, Massachusetts, United States, US
Skills
  • Strategy
  • Market Research
  • Data Analysis
  • Marketing
  • Marketing Strategy
  • Show all
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Bio

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Bob Powers is a seasoned executive with 33 years of experience in marketing, strategy, and leadership, holding senior roles at Market Recon, UMass Boston, Northeastern University, Axiomatic Design Software, Inc., Kronos, Houghton Mifflin, and Teradyne. He has a strong educational background, holding an SM and SB from MIT and an MBA from Harvard Business School.

Experience

  • Market Recon
    • Principal
      • 1991 - Present

      Business consultants specializing in marketing and strategy for high-technology companies.

  • UMass Boston
    • Part-time faculty
      • 2005 - May 2024

      MBA and undergraduate courses in marketing, strategy and operations.

  • Northeastern University
    • Boston MA
    • Part-time faculty
      • 2013 - Dec 2020
      • Boston MA

      MBA and undergraduate courses in marketing.

  • Axiomatic Design Software, Inc.
    • President, co-founder
      • 1998 - 2002

      Developer of design tools for software development.

  • Kronos
    • Product Line Manager
      • 1990 - 1992

      Leading manufacturer of time & attendance systems. Started up completely new business by adapting company’s technology to manufacturing applications.

  • Houghton Mifflin
    • Senior Account Manager
      • 1988 - 1990

      Largest developer of linguistic software for electronic publishing.

  • Teradyne
    • Product Marketing Manager
      • 1983 - 1988

      Leading manufacturer of test systems for memory devices.

Education

  • Massachusetts Institute of Technology
  • Harvard Business School

Suggested Services

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Industry Focus. “Management Consulting”

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