Experience

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  MERGE Boston

  • Boston, Massachusetts

  • Chief Creative Officer

    • Jan 2018 - Present
    • Boston, Massachusetts

    Internationally-experienced brand strategist with international award-winning creative abilities. History of solving the most difficult brand challenges. Proven expertise in building and restoring consumer trust and preference in today’s short-term transactional messaging environment.

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  Partners+simons

  • EVP, Chief Creative and Technology Officer

    • Nov 2012 - Jan 2018
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  Partners + simons

  • Creative Director/Strategist

    • Oct 2011 - Nov 2012

    Strategist and creative director on new business opportunities. Following Tom's sale of PARTNERS+simons to Baird Capital at year end 2012, promoted to Chief Creative Officer.

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  ISM Boston

  • Executive Creative Director/Partner

    • Nov 2004 - Sep 2011

    Hired as change agent to spark transition from travel and leisure marketing consultants to full service integrated marketing agency. Helped ISM achieve the highest revenue and profits in their 25-year history. Key player on strategic and creative teams that won national agency of record accounts ...

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  PARTNERS+simons

  • Creative Director

    • Jan 2001 - Nov 2003

    Shared responsibility for creative output with agency founder and owner Tom Simons.Helped Tom co-manage 25-person department: general, direct, interactive, design.Part of successful P+s new business team, winning Applied Biosystems, BrooksPharmacy, Pioneer Funds, Mass Education Financing Associat...

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  Holland Mark Edmund Ingalls

  • Executive Creative Director, Partner

    • Jan 1996 - Jan 2001

    As the "Edmund", my middle name, hired as change agent to help transform small directmarketing firm into full service integrated marketing agency.Worked with other partners to pioneer integrated marketing platform at time when allagencies were totally focused on broadcast and print.Help...

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  Arnold Worldwide

  • Boston, MA

  • Group Creative Director

    • 1982 - 1996
    • Boston, MA

    Hired as Junior Copywriter, left as Creative DirectorPart of team that introduced HMO Blue, generating over 400,000 new members and $880M revenue in first year.Learned broadcast on McDonald's, business strategy from Arnold Rosoff and Ed Eskandarian, creative from Bill Seibert, Ron Lawner, and...

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  Filene's Department Store

  • Boston, MA

  • Copywriter

    • 1981 - 1982
    • Boston, MA

    Began in mail room, advanced to Assistant Production Manager to Production and Traffic Manager to Copywriter.Learned retail from the bottom up: the best experience any creative could ever have.