Bio
Experience
-
-
United States
-
Advertising Services
-
700 & Above Employee
-
Vice President Business Development
-
Apr 2024 - Present
-
-
Vice President Sales
-
Oct 2016 - Present
Strategic and driven sales leader with a history of success driving revenue, attracting strong talent and adapting to market changes. Responsibilities include implementing and executing winning strategies that engage employees and customers, expanding our market reach, leveraging our resources to maximize our assets and ultimately driving revenue to budget achievement. Planning, communication, execution, accountability, success, recognition. We move fast with a client first focus.
-
-
Outdoor Advertising - Account Manager
-
Jun 2013 - Oct 2016
Outdoor Builds Brands. It is my goal to develop and build strategic partnerships with New England based companies to help them both grow thier brand locally and expand thier presence and revenue on a national level.Outdoor offers a continuous, effective advertising presence in the market place, by combining extensive reach, high frequency and low CPP's. With its ability to target quickly, accurately and cost effectively, outdoor is an excellent addition to any advertising campaign. Outdoor allows a company to reach customers that other media often miss or do not reach effectively. Outdoor creates a bold visual impression, which generates strong impact, high awareness, positive image, continuity and name recognition.As consumers become more mobile and spend more time than ever out of the home, Outdoor Advertising is becoming more important than ever...it should be considered in every advertising campaign and will provide an impactful, visual reminder to customers as they are in "buying-mode", on the way to the point of purchase. OUTDOOR WORKS!
-
iHeartMedia
-
Boston, MA
-
Local Sales Manager - Advertising & Experiential Sales - iHeart Media
-
Nov 2001 - May 2013
-
Boston, MA
Developed relationships with major companies in and around the Boston market. Created custom marketing programs that generated brand awareness on behalf of my clients that allowed them to sell through to the consumer. Utilized on-air radio advertising, in conjunction with web advertising, streaming radio programs on iHeart Radio, live events and custom marketing promotions to build a clients name recognition, sales and overall revenue. Consistently prospected for new business and built custom, "need" based, marketing programs. Prior to CCM&E, I also worked for the Phoenix Media Group for two years as a Regional Account Executive selling the FNX Radio Network, which was made up of WFNX affiliated radio stations across New England.
-
United Liquors
-
Boston, MA
-
Sales Manager, On-Premise - Beverage Sales
-
Jan 1996 - Nov 2001
-
Boston, MA
Managed a staff of sales representatives and merchandisers in the on-premise channels in Massachusetts. Was specifically responsible for executing sales growth in the downtown Boston area, including high profile on-premise accounts, special events and gated venues such as the TD Garden. Supervised sales and merchandising teams for special events and executed large brand promotions based on brand need, holiday time frames, special events and sporting events. Directly responsible for product launches on-premise for new brands and supplier product line extensions.
-
Army National Guard
-
Ethan Allen Firing Range, Jericho, Vermont
-
MILITARY SERVICE - Army National Guard - 3/172 MNT INFANTRY
-
Apr 1990 - Apr 1998
-
Ethan Allen Firing Range, Jericho, Vermont
Enlisted veteran - Army National Guard. Past member 3rd/172nd MT INF at Ft. Ethan Allen, Mountain Infantry. Assistant Squad Leader, Field Radio Operator, Driver. Honorable Discharge. Proud.
-
-
Education
-
Norwich University
Bachelor of Science, Major - Business Mgt / Minor - English -
Clarkson University Graduate School
Master of Business Administration - MBA
Suggested Services
This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection
Industry Focus. “Advertising and Marketing”
Need a custom project? We'll create a solution designed specifically for your project.
References
Social Profiles
Community