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Bio

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Bielle Bellingham is a seasoned creative professional with extensive experience in interior design, project management, social media marketing, and event management. With a strong educational background in Visual History and Social Anthropology, she has honed her skills in design, marketing, and team leadership. Her expertise spans multiple industries, including publishing, lifestyle, and retail.

Credentials

  • WSET Level 2 Wines Certified (Distinction)
    WSET — Wine & Spirit Education Trust
    Dec, 2020
    - May, 2026
  • MBA Essentials
    The London School of Economics and Political Science (LSE)
    May, 2019
    - May, 2026

Experience

  • RX Africa
    • Cape Town, Western Cape, South Africa
    • Executive Creative Director
      • Jan 2022 - Present
      • Cape Town, Western Cape, South Africa

  • Bielle Bellingham
    • Cape Town Area, South Africa
    • Creative Director
      • May 2019 - Present
      • Cape Town Area, South Africa

      I'm a bootstrapper powered by interior/design, art, words and experiential marketing. My studio offers all manner of design services. We’re not exactly normal - so we’re not for everyone. But we’re feverish if nothing else.

  • DESIGN TIME (PTY) LTD School of Interior Design
    • Cape Town, Western Cape, South Africa
    • Design History Lecturer
      • Feb 2021 - Present
      • Cape Town, Western Cape, South Africa

  • House & Leisure
    • Cape Town, Western Cape, South Africa
    • Contributing Design Editor at House & Leisure
      • Feb 2021 - Present
      • Cape Town, Western Cape, South Africa

      I work with the editor and team to conceptualise stories around content pillars and the theme for upcoming Lookbook journals and House & Leisure magazines. Additionally, I represent LOOKBOOK / House and Leisure in the industry.

  • Juno Media Production
    • Cape Town, Western Cape, South Africa
    • Co-Founder, Creative Director
      • Jun 2020 - Present
      • Cape Town, Western Cape, South Africa

      Full-service production team specialising in stills photography in South Africa. With a background in lifestyle publishing, Bielle Bellingham is the Creative Director and producer, and Micky Wiswedel is the award-winning DOP.

  • Union Swiss
    • Cape Town Area, South Africa
    • Communication Development Manager
      • Sep 2018 - Mar 2019
      • Cape Town Area, South Africa

    • Creative Director
      • May 2017 - Sep 2018
      • Cape Town

      I plan and produce an experimental, varied and relevant events programme that is supported by income from commercial activities. I'm responsible for the maintenance and amplification of Littlegig’s reputation for innovation, diversity and high production value. I ensure that the work of Littlegig reaches the maximum number of people, through marketing, PR and audience engagement. I have overall input across all aspects of activity, from key stakeholder relationship management, sponsorships, budgeting, production, logistics, marketing and content production.

  • Cardova
    • Cape Town
    • Creative Director
      • Sep 2016 - May 2017
      • Cape Town

      As creative lead I worked closely with clients (predominantly Woolworths) to plan, produce and distribute relevant native content across the Cardova platforms (Expresso, Afternoon Express and Top Billing.) This included pre-recorded, live TV segments, videos, various digital assets, influencer campaigns and events. I lead a multidisciplinary team of directors, producers, cameramen, stylists and account managers to ensure that content delivery is accurate and innovative. The role includes data analysis, reporting and adaptive strategy planning.

  • Elle Decoration South Africa
    • Cape Town Area, South Africa
    • Editor in Chief
      • Jan 2015 - Aug 2016
      • Cape Town Area, South Africa

      As custodian and chief strategist of the brand, I was responsible for editorial direction of all content across multiple channels including site, social, email, video, print and in-person, as well as the creative execution of branded content and marketing initiatives. I ensured that all content was on-brand, consistent and integrated in terms of style, quality and tone. I managed a team of dynamic individuals– identifying and leveraging their strengths to optimum effect.

  • Elle Decoration Magazine
    • Cape Town Area, South Africa
    • Online Editor and Features Writer
      • Apr 2013 - Jan 2015
      • Cape Town Area, South Africa

      My responsibilities as Digital Editor were to conceptualise, write, commission, edit and manage daily, weekly and monthly consumer-targeted decor and lifestyle content for the website, newsletters and social media channels. As features writer I wrote across the magazine; including house stories, profiles, blurbs, advertorial and marketing. I was also involved in the production of decor features and marketing stands and events. Over and above this, I assumed a managerial role in the team, overseeing workflow and the coordination of staff.

  • University of Cape Town
    • Cape Town Area, South Africa
    • Tutor
      • Feb 2012 - Nov 2012
      • Cape Town Area, South Africa

      TUTOR FOR SECOND YEAR VISUAL CULTURAL STUDIESAs a junior member of the academic staff, I was responsible for engaging with students in small groups, in order to guide them through the course material. This required me to be completely informed and enthusiastic about the subject I was teaching and deliver content clearly and innovatively.

    • Co-Founder and Designer
      • Jan 2009 - Oct 2012
      • Cape Town Area, South Africa

      I did various freelance design related projects for numerous clients including Woolworths, House&Leisure, Old Mac Daddy Hotel Group, and private clients. These included designing and building the Woolworths and House and Leisure Stand at Design Indaba, designing and installing a concept hotel room in Elgin, stage design for a local music festival and doing various wall installations, and décor jobs.

  • LoveWaterLove Swimwear
    • Cape Town Area, South Africa
    • Personal Assistant to the Director/Designer
      • Dec 2009 - Dec 2011
      • Cape Town Area, South Africa

      This position made me responsible for marketing, point of sale solutions, Graphic design, client liaison, and the dispatch of large orders, both locally and internationally. During this time I cultivated proficiency in written communication skills and also gained experience in the importing and exporting of fabrics and clothing. I designed, installed and managed our exhibition stand in Miami at an international tradeshow.

    • Assistant to the Decor Editor
      • May 2009 - Aug 2009
      • Cape Town

      I was responsible for sourcing relevant furniture, artworks, and décor items according to specific briefs and facilitating the photographic shoots.

Education

  • University of Cape Town
    Bachelor’s Degree, Visual History, Social Anthropology, African Studies, Economics, Critical thinking
  • 2007 - 2008
    Design Time School of Interior Design
    Higher Diploma in Interior Design, Interior Design, Graphic Design, History, Building Technology
  • University of Cape Town
    BA Soc Sci

Suggested Services

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Industry Focus. “Events Services”

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