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Beth Niemann Starkey is a seasoned marketing executive with 25+ years of experience in marketing strategy, product marketing, and project management. She has led marketing teams at top companies like CPI Card Group, FIS, and Worldpay, driving channel marketing results and developing strategic marketing plans. Beth has also held roles at First Data Corporation, A Marketing Angle, Inc., Why Dragonfly? Inc., and US West DEX, where she managed marketing communications, product commercialization, and field marketing. She holds a Bachelor's degree from the University of North Carolina at Chapel Hill.

Experience

    • Chief Marketing Officer
      • Oct 2021 - Present
      • Colorado

  • FIS
    • Denver, Colorado, United States
    • Head of Global Merchant Experience and Advocacy Marketing at FIS
      • Oct 2020 - Nov 2021
      • Denver, Colorado, United States

    • Marketing VP/ Senior Leader
      • Mar 2015 - Oct 2020

      Lead a team of marketing professionals driving channel marketing results across more than 50 payment processing partners.

    • United States
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Director, Information & Analytics
      • Aug 2014 - Feb 2015

      Product commercialization for Insightics solution that provides valuable data and analytics to merchants.

    • Marketing Director
      • 2010 - Aug 2014

    • Consultant
      • 1999 - 2010

      Development of strategic marketing plans, marketing communications, and project management.

    • President
      • 2004 - 2009

      Created and produced an award-winning children's DVD.

    • Marketing Communications Manager
      • 1998 - 1999

      Managed field marketing communications, developed retail and B2B marketing messages, managed development of B2B web applications.

    • Advertising Director
      • 1992 - 1998

      Managed statewide advertising and promotional campaigns.

Education

  • 1985 - 1989
    University of North Carolina at Chapel Hill
    Bachelor's degree, Journalism

Suggested Services

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Industry Focus. “Marketing and Advertising”

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