Okay, so Beth has a solid educational background from Purdue University, which is a reputable institution. She also has a range of skills in financial analysis, process improvement, and strategic planning. These skills are in demand across various industries. However, her role seems to be more focused on accounting and financial analysis, which might not command the same rates as more senior or specialized roles. Location is also a factor, as rates can vary depending on the location. Considering these factors, I'll estimate her hourly rate to be around $75, which is on the lower end of the scale for a financial analyst with similar skills and experience.