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Bio

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Beth Akkaway, Mshm, Chm, is a seasoned healthcare executive with 20+ years of experience in clinical and business operations, business development, and health education and promotion. She has led various roles at top healthcare organizations, including Director of Business Development and Senior Physician Liaison.

Credentials

  • Certified Healthcare Manager
    Rutgers University
    Jun, 2021
    - Apr, 2026
  • Mental Health Frist Aid
    Mental Health First Aid Trainings
    Aug, 2023
    - Apr, 2026
  • American College of Sports Medicine Personal Trainer
    ACSM

Experience

    • United States
    • Hospitals and Health Care
    • 200 - 300 Employee
    • Director of Business Development
      • Feb 2024 - Present

      Oversee the clinical and business operations of the services supporting business development, including cultural navigation programs and physician liaison program.Develop, plan, and execute programmatic and service enhancements to drive access to care, growth of services, and an enhanced patient experience.Ensure the awareness and promote the integration of the facility with the community and region through an effective public sector, business sector and community sector program.

    • Senior Physician Liaison
      • Oct 2014 - Present

      Maintaining lines of communication between community physicians, RWJUH and the RWJUH medical staff.Developing, managing and supporting relationships, coordinating and disseminating line specific programs at RWJUH, acting as a key resource for internal and external physicians and identifying new business opportunities with referring physicians.Establishing a high level of customer service by facilitating referrals and providing information on new clinical programs and services.Providing timely resolutions to issues that impact operations and communicating outcomes in a timely fashion.Active participation in company wide physician strategies and programs.On-board physicians into RWJUH as per the appropriate service line referral and specialty relationships.Identify and build new business opportunities.

    • Community Health Coordinator
      • Nov 2012 - Oct 2014

      Develop programs, events and classes for the community related to health and wellnessImplement comprehensive wellnes programming and services for the community through outreach initiativesProvide direction to community staff and Health Department personnel regarding health promotion classes and events based on identified needsProvide oversight to health fairs and screeningsAssist in execution of community coalitions

    • Executive Sales Professional
      • Apr 2004 - Dec 2010

      Partnered with the Certified Diabetes Educators to execute diabetes programs to raise patient awareness about diabetes, diet and disease management and prevention.Educated and demonstrated how to use Lantus SoloStar pen to doctors, nurses and medical assistants to ensure proper usage by patients which increased utilization and market share of Lantus.Conducted physician in-service sessions to educate on disease specific health risk and disease prevention for their patients.Empowered doctors to motivate their patients to take an active role in their own wellness and disease prevention.Developed, grew and maintained key customer accounts such as Atlantic Health Systems.Coordinated with Cardiologists and Emergency Room Doctors to ensure inclusion of Plavix on hospital discharge protocol and guarantee patients were properly educated on disease management and recovery. In conjunction with internal Managed Markets Department planned and executed education of Medicare Part D to field sales.Selected as representative for Regional Advisory Council which provided a forum for upward communication of customer and peer concerns which lead to communication changes during company transformation.Admitted into NJ Region Talent Development Program for high potential sales professionals due to leadership competencies.

    • Sales Consultant
      • Aug 2000 - Apr 2004

      Successfully increased sales of recently launched product which resulted in achieving market leader statusDeveloped and implemented a highly effective hypertarget plan for district resulting in increased market share. This plan was recognized by the regional sales director and recommended to the region for use in other territories.Designed territory management system which was rolled out to district resulting in increased productivity and sales.

    • Assistant Program Manager
      • Aug 1996 - Aug 2000

      Provided Health Education and Fitness programs to employees of New York Life and PSE&GIncreased membership sales each consecutive year by successfully executing, promoting, managing and following through with employee Health Education/Fitness programs.Worked closely with Health Promotion Manager and assisted with management of Corporate Wellness Program, which included creating a Health Risk Assessment program for employees of PSE&G in order to increase health awareness and improve productivity.

Education

  • 2023 - 2024
    Colorado Technical University
    Master of Science - MS, Health/Health Care Administration/Management
  • Purdue University
    Bachelor of Arts, Health Promotion

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Health, Wellness and Fitness”

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