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Besma Al-qassar is a seasoned executive and social entrepreneur, native Arabic speaker with proficiency in English. As Co-Founder & Partner at Sofra on the Table, she has driven luxury tableware brand growth, leveraging her expertise in Change Management, Coaching, and Corporate Communications. Her tenure as Founder & President at Women Mentor Forum (2016-Present) has empowered Arab women in the private sector through innovative leadership programs, utilizing her skills in Teamwork, Team Building, Customer Service, and Writing.

Experience

    • Co-Founder & Partner
      • Oct 2021 - Present
      • Kuwait

      Sofra is a luxury and high quality tableware brand producing fine china dinnerware with art based designs; cutlery with innovative designs; and contemporary drinking ware and linens.

    • Founder & President
      • May 2016 - Present
      • Kuwait

      WMF is a social enterprise offering innovative Women's Leadership Programs specially designed for Arab women working in the Region's Private Sector. The WMF programs focus on developing the essential leadership attitudes and behaviours needed by women to succeed in their private sector careers. The Program achieves its goals by blending several leadership learning and development techniques: Coaching; Talks & Mentoring; Transformative Exercises; and Networking.

Education

  • 1994 - 1998
    Kuwait University
    BA, English Literature

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