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Belmina Bajrović is a seasoned executive director with expertise in marketing, sales, and leadership. With a strong background in cross-functional management and a proven track record of driving revenue growth, Belmina has held key roles at top hotels and restaurants, including Executive Director at Hotel Holiday Sarajevo, Europe Group, and Sales and Marketing at Florian Weitzer Hotels & Restaurants. Belmina's education includes a Master's degree in Marketing from Luiss Guido Carli University and an Executive program in Global Family Business Management from IE Business School. Fluent in English, Italian, Bosnian/Croatian/Serbian, Spanish, and German, Belmina is a versatile and effective communicator with a strong ability to build and lead high-performing teams.

Experience

  • Hotel Holiday Sarajevo, Europe Group
    • Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina
    • Executive Director
      • Sep 2021 - Present
      • Sarajevo, Federation of Bosnia and Herzegovina, Bosnia and Herzegovina

    • Austria
    • Hospitality
    • 1 - 100 Employee
    • Sales and marketing
      • Jan 2023 - Feb 2023

      Cross training at Florian Weitzer hotels in three core departments for management: 1. Financial Sales department, 2. Event Management and Marketing and 3. Cluster Revenue Management.

    • Food And Beverage Assistant
      • Dec 2022 - Jan 2023

      Organization of the corporate events. #banquet

  • Europe Group Sarajevo
    • Bosnia and Herzegovina
    • Marketing Team Member
      • Jun 2019 - Sep 2021
      • Bosnia and Herzegovina

      My job included working in the Marketing department at the Company level (including all 3 hotels). I was focusing on the brend and working on different collaborations and partnerships. We focused on the summer and winter season, where I led the creation of special packages and offers for summer&winter travel and tourism. This includes gastro experience, music and lifestyle, promotion of culture, the history and tradition of the hotels. I simultaneously worked on the online promotions, marketing, and social visibility.

  • Luiss Guido Carli
    • Rome, Lazio, Italy
    • Student
      • Sep 2019 - Aug 2021
      • Rome, Lazio, Italy

  • Evok Hôtels Collection
    • Paris, Île-de-France, France
    • Marketing Event Planning Intern
      • Mar 2021 - Apr 2021
      • Paris, Île-de-France, France

  • Europe Group Sarajevo
    • Bosnia and Herzegovina
    • Assistant Reservations Manager
      • Jun 2018 - Aug 2018
      • Bosnia and Herzegovina

  • Hotel Europe Sarajevo
    • Bosnia and Herzegovina
    • Reservations Assistant
      • Jun 2017 - Aug 2017
      • Bosnia and Herzegovina

      My job involved liaising with central reservations to communicate new rate plans and promotions, as well as with travel agents, the revenue manager and the rooms division manager. I was involved in assisting the sales team in setting their rates, as well as supervising and Maintaining the in-house reservations systems. This job also included forecasting revenue streams and managing my team effectively.

  • Europe Group Sarajevo
    • Bosnia and Herzegovina
    • Reception Assistant
      • Jun 2016 - Aug 2016
      • Bosnia and Herzegovina

      As a Receptionist I was needed to have excellent customer care skills, good communication skills, organisation skills, good management skills and strong team leadership.I was responsible for the recruitment, induction, ongoing training assessment and development of all Reception Staff. The role involved organization rotas, having a hands-on approach to general reception duties - providing a warm welcome to every guest, making reservations, dealing with enquiries, dealing with complaints, cash handling and dealing with ad hoc queries.

Education

  • 2019 - 2021
    Luiss Guido Carli University
    Master's degree, Marketing
  • 2021 - 2022
    IE Business School
    Executive program in Global Family Business Management, 10
  • 2018 - 2019
    Griffith College Dublin
    Bachelor in Business Studies, International Business
  • 2016 - 2019
    School of Economics and Business Sarajevo
    Bachelor's degree, Business Administration and Management, General
  • 2013 - 2016
    International Baccalaureate
    High School Diploma, Business

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