Experience

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  HelmsBriscoe

  • Geneva Area, Switzerland

  • Manager, Global Accounts

    • Dec 2016 - Present
    • Geneva Area, Switzerland

    As an independent Associate of the Global Leader in Meetings Procurement & Site Selection, I have the fabulous role of making your life easier! It is my utmost passion to assist meeting planners with the critical mission to find the ideal venue for their events at the best possible price. Mos...

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  Free Lance

  • Geneva Area, Switzerland

  • Event Management & Communication

    • May 2016 - Present
    • Geneva Area, Switzerland

    Continued event support as a freelancer in cooperation with event agencies and other companies upon request, including virtual or hybrid event experiences.

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  Dell Inc

  • EMEA Event Manager

    • May 2003 - Apr 2016

    Managed events across the EMEA region (Europe, Middle East & Africa): - Multi-city roadshow from A to Z (2 editions per year, up to 65 cities), multiple Customer Advisory Councils, Executive Summits, factory visits, press trips and other targeted customer events- Dell’s participation at industry events/trade shows- Specific work streams within large scale projects e.g. sponsor acquisition & management, partner expo, pre- and post event communication, leads generation, follow-up process, ROI reporting, social media.

  • Marketing Communications Manager

    • Oct 1998 - Sep 2003

    Managed catalogues, advertising, direct mailing, newsletters PR, Corporate Communications, as well as events for all business segments with changing responsibilities over time. As of 2002 focused on Corporate Communication, PR and events for medium and large accounts. Achieved best of events breed in EMEA and set best practice standards.

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  Iomega International SA

  • Geneva Area, Switzerland

  • Direct Marketing Manager

    • May 1998 - Sep 1998
    • Geneva Area, Switzerland

    A short intermediate mission as Direct Marketing Manager handling direct mail, communication of incentive programs, promotion of co-marketing activities for Europe.

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  AST Research, Inc.

  • Geneva Area, Switzerland

  • Marketing Communications Manager

    • Jul 1990 - Apr 1998
    • Geneva Area, Switzerland

    Responsible for marketing communication: advertising, PR, trade shows, incentives, sponsorships, database marketing, brochures/literature, business gifts, newsletters and corporate identity. Acted as Executive Assistant during one year, in parallel to the communication job. A major achievement wa...

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  MARDEV

  • Geneva Area, Switzerland

  • Marketing Coordinator

    • Jan 1985 - Jun 1990
    • Geneva Area, Switzerland

    New Client acquisition, promotion of exclusive lists, advertising & direct mail activities, trade shows such as the annual Montreux Direct Marketing Symposium, as well as the production of complex mailing list proposals worldwide.

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  Mövenpick Hotels & Resorts

  • Paris Area, France

  • Marketing Assistant

    • Jun 1983 - Aug 1984
    • Paris Area, France

    Responsible for Public Relations, advertising campaigns, customer satisfaction surveys, direct mail activities, menu cards creation, interior decoration, outdoor signage. Executive assistance to the General Manager for all confidential correspondence and meeting summaries.

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  Sandvik Mining and Construction

  • Zürich Area, Switzerland

  • Marketing Assistant

    • Sep 1980 - May 1983
    • Zürich Area, Switzerland

    Responsible to assist the Marketing Manager with admin tasks including translation of press releases, creation of promotional texts and signage of exhibition booths, design of leaflets, advertisements and printed matters, order management & budget control.

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  Publicitas

  • Zürich Area, Switzerland

  • Apprentice & Sales Assistant

    • Apr 1977 - Aug 1980
    • Zürich Area, Switzerland

    Commercial apprentice followed by Sales Assistant