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Basma Hegazy is a seasoned healthcare professional with expertise in pharmacy practice, managed care, and pharmaceutical industry. She has over 15 years of experience in various roles, including pharmacist, marketing associate, and line manager. Basma holds an MBA degree from ESLSCA and has worked with prominent companies such as BioEgypt and Ivatherm.

Experience

    • Line Manager
      • Feb 2018 - Present

    • Marketing Associate
      • Jan 2015 - Present

      • Assisting in developing marketing plan & marketing calendar.• Monitoring and analyzes sales volumes, market share trends and competitive activity.• Assists in developing and executing promotional initiatives to profitably increase.• Executing all marketing activities.• Organizing conferences for doctors and other medical staff.• Monitoring competitor activity.

    • Medical Representative
      • Mar 2014 - Jan 2015

      • Launching & introducing Ivatherm the French company to Egyptian market.• Making presentations to doctors, practice staff and pharmacists in the retail sector. • Building and maintaining positive working relationships with medical staff and supporting administrative staff.• Developing strategies for increasing coverage & penetration in Egypt as a new player.

    • pharmacist
      • 2007 - 2010

Education

  • ESLSCA
    Master of Business Administration (MBA), Marketing
  • ESLSCA
    Master of Business Administration (MBA), Marketing/Marketing Management, General

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Biotechnology”

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