Experience

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  PT East-West Seed Indonesia

  • Purwakarta, West Java, Indonesia

  • Corporate Relations & Communications Manager

    • Mar 2024 - Present
    • Purwakarta, West Java, Indonesia

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  OPPO Indonesia

  • Jakarta, Indonesia

  • Head of Public Relations

    • Mar 2023 - Feb 2024
    • Jakarta, Indonesia

    Lead OPPO Indonesia's product and corporate PR efforts.

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  Samsung Indonesia

  • Jakarta, Indonesia

  • Public Relations Specialist

    • Jan 2021 - Mar 2023
    • Jakarta, Indonesia

    • Managed PR activities of Samsung’s non-flagship smartphones in Indonesia (Galaxy A and M Series). • Collaborated with media and tech reviewer agencies on the PR plan, and drive the execution to support the new series’ launch as well as sustenance activities.• Cross-functional collaboration at the executional level of Galaxy A and M Series’ launch. • Reported to the Head of Public Relations, Corporate Marketing Division.

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  SSS Communications

  • Jakarta, Indonesia

  • Partnerships

    • Oct 2020 - Jan 2021
    • Jakarta, Indonesia

    Generated leads, identified needs and drove strategic implementation of the projects.

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  AirAsia

  • Malaysia
  • Airlines and Aviation
  • 700 & Above Employee

  • Head of Communications

    • Feb 2018 - Jan 2021

    • Provided strategic leadership in the development and implementation of AirAsia and AirAsia X’s communications programs in Indonesia. • Reported directly to the Group Head of Communications for corporate and marketing communications matters as well as other Group initiatives, with dotted line to the CEO of Indonesia operations.

  • Head of Corporate Secretary and Communications

    • Apr 2016 - Jan 2018

    • Responsible for the conduct of and to attend the General Shareholders, Board of Commissioner, Board of Director meetings and other board members relevant agenda, and to serve as a liaison for directors and related stakeholders.• Responsible for the management of company’s communications program to maintain a consistent, positive corporate image, and to support marketing, ancillary as well as other commercial efforts.• Reported directly to the CEO of Indonesia operations for the Corporate Secretary role, and to the Commercial Director for Communications function.

  • Head of Corporate Office Affairs

    • Apr 2014 - Mar 2016

    • Responsible for the management of office-related supporting operations, from General Affairs function to Building and Facilities project.• Reported to the CEO of Indonesia operations.

  • Corporate Quality Manager

    • Oct 2012 - Mar 2014

    • Managed Quality Audit Program and Document Control Center as part of company’s Quality Management System.• Reported to the Head of Corporate Quality and Assurance.

  • Marketing Communications Executive

    • Aug 2010 - Sep 2012

    • Executed communications programs to support the company’s commercial efforts.• Responsible for media relations as well as drafting press releases and organising events and press conferences.• Reported to the Communications Manager.

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  Dompet Dhuafa Republika

  • Greater Jakarta Area, Indonesia

  • PR Manager

    • Nov 2009 - Jul 2010
    • Greater Jakarta Area, Indonesia

    Responsible for creating the organisation’s Communications programmes and executing them.

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  PT. Adi Karya Visi

  • Greater Jakarta Area, Indonesia

  • Promo Publication

    • Oct 2007 - May 2009
    • Greater Jakarta Area, Indonesia

    Managed thematic campaigns for Astro Oasis Indonesia to enhance awareness of the channel’s brand.

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  Theatre Red

  • Greater Jakarta Area, Indonesia

  • Senior Creative/ Scriptwriter

    • Jul 2005 - Oct 2007
    • Greater Jakarta Area, Indonesia

    Developed concepts for new game shows/ reality programs, drafted rundown and scripts, identified performers, and supervised the overall content.

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  MARKPLUS, INC.

  • Greater Jakarta Area, Indonesia

  • Business Executive

    • Nov 2004 - Jun 2005
    • Greater Jakarta Area, Indonesia

    Managed activities of Asian GLOBE (a marketing club for C - Level Executives).

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  TRANS TV

  • Greater Jakarta Area, Indonesia

  • Creative

    • Mar 2004 - Nov 2004
    • Greater Jakarta Area, Indonesia

    Wrote TV program script/ rundown, identified performers, and supervised the overall content during the program’s execution.

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  PT. Radio Harini Jaya Mandiri (Hard Rock FM Surabaya)

  • Surabaya Area, East Java, Indonesia

  • Radio Broadcaster

    • May 2003 - Feb 2004
    • Surabaya Area, East Java, Indonesia

    Hosted regular single DJ programmes and several festive event talk shows.