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Bio

Is your web copy drab, your blog unread, your marketing message convoluted? Crafting a strategic message and positioning your company aren’t easy – unless you’re a storytelling ninja like Barry. He combines an experienced marketing eye with a unique flair for manipulating words. He cuts through the jibber-jabber and gets to the heart of the message.

Credentials

  • Email Marketing
    HubSpot Academy
    Jul, 2021
    - Present
  • Content Marketing
    HubSpot Academy
    Apr, 2021
    - Present
  • Inbound Marketing
    HubSpot Academy
    Mar, 2021
    - Present

Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Chief Thinker and Implementer
      • Apr 2015 - Present
      • Charleston, SC

      Content writing for businesses and ad agencies. Newspaper and magazine reporting and writing. Ghostwriter of six books for business authors. Strategic communications consultant to non-profits and small businesses.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Adjunct Professor
      • Aug 2005 - Present
      • Charleston SC

      Courses: Integrated Marketing Communications, Public Relations Writing, Writing for Strategic Communication, Message Design and Influence, Introduction to Communications. Public Speaking. Named Outstanding Adjunct Faculty twice.

    • United States
    • Philanthropic Fundraising Services
    • 1 - 100 Employee
    • Vice President of Communications
      • Aug 2002 - Jun 2015
      • Charleston, SC

      Built marketing communication team that managed multi-channel strategic communications for $11 million, full-service United Way. Planned and implemented entire communications strategy and led three-member marketing communications team.

Education

  • 1981 -
    Columbia University
    M.S. Journalism, Broadcast Journalism
  • 1977 -
    Columbia University
    B.A. Economics/Psychology, Economics/Psychology

Services

Industry Focus. “Writing and Editing”

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