Okay, let’s tackle this. So Barb has 17 years of experience as a personal lines agent, which is a solid foundation. However, her role is more administrative and customer-facing, which typically commands lower rates. In Dane County, Wisconsin, the average hourly rate for insurance agents is around $25-$50. Considering Barb's experience and education, I estimate her hourly rate to be around $50, which is on the higher end of the average range. This rate assumes she's working in a local agency with a steady client base and is not requiring specialized skills or certifications beyond what's typical for her role.