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Baraka Rupia

Key Account Manager at Zanlink Limited
Intro Book
Baraka Rupia, a seasoned professional with extensive experience in management, marketing, and business development, holds a Bachelor's degree in International Business Management from Staffordshire University, and is proficient in English and Swahili.
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Location
Dar es Salaam, Tanzania, TZ
Languages
  • English -
  • Swahili -
Skills
  • Management
  • Marketing
  • Marketing Strategy
  • Social Media Marketing
  • Strategic Planning
  • Show all
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Bio

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I am Baraka Rupia, a seasoned professional based in Dar es Salaam, Tanzania, fluent in both English and Swahili. With a Bachelor's degree (Honors) in International Business Management from Staffordshire University, I have cultivated a robust skill set in management, marketing strategy, and business development. My career spans over a decade, during which I've held key roles such as Key Account Manager at Zanlink Limited and Head of Digital at QUANTUM INFINITY CO LIMITED, where I successfully managed major projects and strategic partnerships. My expertise extends to social media marketing, project management, and market research, enabling me to drive impactful results in diverse environments. I am passionate about leveraging my skills to foster growth and innovation in the business landscape.

Credentials

  • Advanced Facebook Advertising
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Advertising on Facebook
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Advertising on Instagram
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Advertising on YouTube
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Building Skills to Become a Powerhouse Negotiator
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Content Marketing Foundations
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Creating an Editorial Calendar
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Essential Skills for Social Media Managers
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Marketing on Twitter
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Marketing Strategy Case Studies from Leading Brands
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Quality Management for Operational Excellence
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Quality Management Foundations
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Social Media for Leadership
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • The Habits of Successful Marketers
    LinkedIn
    Apr, 2024
    - Apr, 2026
  • Become a Better Coach for Your Team
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • Communicating in the Language of Leadership
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • Getting Things Done
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • How to Be an Inclusive Leader (getAbstract Summary)
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • How to Give Feedback People Can Actually Use
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • Mindsets and Strategies for Negotiation Success
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • Multipliers: How the Best Leaders Make Everyone Smarter (Blinkist Summary)
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • Strategic Sourcing of Suppliers
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • The Three Secrets to Effective Time Investment (Blinkist Summary)
    LinkedIn
    Mar, 2024
    - Apr, 2026
  • Account-Based Marketing Foundations
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • B2B Content Marketing Strategy: SEO Writing
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • B2B Foundations: Social Media Marketing
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • B2B Marketing Foundations
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • B2B Marketing Foundations: Positioning
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • B2B Marketing on LinkedIn
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • Becoming a Manager Your Team Loves
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • Develop Your B2B Marketing Skills
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • How to Write a B2B Marketing Plan
    LinkedIn
    Jan, 2024
    - Apr, 2026
  • Advanced Content Marketing
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Agile Foundations
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Answering Tough Questions As A Leader
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Business Analysis Foundations: Strategy Analysis
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Coaching and Developing Employees
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Cost Reduction Tips - How To Cut Costs And Maximize Profits
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Create a Brand Strategy
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Creating a High Performance Culture
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Creating Positive Conversations with Challenging Customers
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Critical Thinking and Problem Solving
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Developing Your Emotional Intelligence
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Finding and Retaining High Potentials
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Foundations of Performance Management
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • How to Build Visual Content Marketing Strategies
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • How to Think Strategically
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Managing Team Conflict
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Operations Strategy for Business
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Strategic Content Marketing: Grow Your Reach on Social Media
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Time Management Fundamentals
    LinkedIn
    Nov, 2023
    - Apr, 2026
  • Becoming an Ally to All
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Body Language for Leaders and Managers
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Communicating about Culturally Sensitive Issues (2022)
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Communicating with Executives
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Confronting Bias: Thriving Across Our Differences
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Critical Thinking for More Effective Communication
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Digital Transformation in Supply Chains
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Diversity, Inclusion, and Belonging
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Equity First: The Path to Inclusion and Belonging
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • How to Sell on Value, Not Price
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Inclusive Mindset
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Leading and Motivating People with Different Personalities
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Lean Technology Strategy: Starting Your Business Transformation
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Managing and Reducing Costs by Shaping Your Demand
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Marketing Strategy: Competitive Intelligence
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Mergers & Acquisitions
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Project Management Foundations
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • RPA, AI, and Cognitive Tech for Leaders
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Service Innovation
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Strategic Content Marketing: Attract, Engage, and Retain
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Strategic Pricing for Products and Services
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Sustainability Strategies
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Unconscious Bias
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Unlocking Authentic Communication in a Culturally-Diverse Workplace
    LinkedIn
    Oct, 2023
    - Apr, 2026
  • Advanced Branding
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Advanced Google Ads
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Asking Great Sales Questions
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Avoiding Legal Hot Spots: Five Legal Tips for Social Media Managers
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • B2B Foundations: Content Marketing
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • B2B Marketing: Pricing Strategies
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Balancing Innovation and Risk
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Brand Strategy: Management of Your Brand Reputation
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Branding Strategy: Define Your Creative Edge
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Business Development Foundations: Researching Market and Customer Needs
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Business Development: Strategic Planning
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • CMO Foundations: Working with Leadership and Board-of-Directors
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Designing Growth Strategies
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Developing a Competitive Strategy
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Developing Business Partnerships
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Eat Their Lunch: Winning Customers Away from the Competition
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Executing on Innovation: A Process That Scales
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • External Communication Skills for Leaders
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Google Ads Essential Training
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Leading a Marketing Team
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Leading in Crisis
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Leading in Uncertain Times
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Learning PPC with Google Ads
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Market Research: B2B
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Marketing Your Side Hustle
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Pivoting Your Small Business in a Crisis
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Remarketing Strategies with Google Ads and Analytics
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Sales Skills: 12 Common Mistakes to Avoid in Your Next Persuasive Presentation
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Small Business Marketing
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Virtual Selling for Sales Professionals
    LinkedIn
    Sep, 2023
    - Apr, 2026
  • Building a Broad Network of Influence
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Create a Go-to-Market Plan
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Customer Experience: Creating Customer Personas
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Customer Service Foundations
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Customer Service: Creating Customer Value
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Customer Service: Managing Customer Expectations
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Customer Service: Problem-Solving and Troubleshooting
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Innovative Customer Service Techniques
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Measuring the Value of Customer Service
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Networking for Sales Professionals
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Providing Legendary Customer Service
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Purpose-Driven Sales
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Quality Standards in Customer Service
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Rocking Your First Retail Sales Job
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Sales Strategy: How to Effectively Sell Your Product or Service
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Sales Strategy: Storytelling to Speed Up Your Sales Cycle
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Sales: Bouncing Back from a Layoff
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Social Selling with LinkedIn
    LinkedIn
    Aug, 2023
    - Apr, 2026
  • Creating a Positive Customer Experience
    LinkedIn
    Jul, 2023
    - Apr, 2026
  • Dealing with Difficult Clients in B2B Sales
    LinkedIn
    Jul, 2023
    - Apr, 2026
  • Sales: Closing Strategies
    LinkedIn
    Jul, 2023
    - Apr, 2026
  • The Fundamentals of Digital Marketing Certification
    Google Digital Skills For Africa
    Jan, 2021
    - Apr, 2026

Experience

  • Zanlink Limited
    • Zanzibar City, Zanzibar Urban/West, Tanzania
    • Key Account Manager
      • Jul 2023 - Present
      • Zanzibar City, Zanzibar Urban/West, Tanzania

  • QUANTUM INFINITY CO LIMITED
    • Dar es Salaam, Tanzania
    • Head of Digital
      • Jun 2022 - Oct 2023
      • Dar es Salaam, Tanzania

  • Boomplay
    • Dar es Salaam, Tanzania
    • Artist Relations Manager
      • Mar 2021 - Mar 2022
      • Dar es Salaam, Tanzania

      Successful strategizing, creation, communicating and for-seeing execution of project’s content plans based on content provider caliber, project type, previous performance and potentiality of the project.Just to mention a few below per project type; Albums1. Alikiba – Only One King (2021) Over 10M streams within the first four weeks after release. 2. Harmonize – High School Album (2021) Over 10M streams within the first four weeks after release. EP1. Rayvanny – Flowers II EP (2021) Over 20M streams within the first two weeks after release. 2. Nandy – Taste EP (2021) Over 5M streams within the first four weeks after release. 3. Macvoice – My Voice EP (2021) As a freshly introduced up-coming artist with zero (0) previous streams, the EP reached 10M streams within the first six weeks after release. 4. Diamond Platnumz – First of All – FOA (2022) Average of 1M streams per day (24-hours) within the first four weeks after release. Singles1. Marioo Ft Jovial – Mi Amor (2021) Over 10M streams within the first six weeks after release. 2. Mbosso Ft Zuchu – For your love (2021) Over 5M streams within the first four weeks after release. 3. Diamond Platnumz – Naanzaje (2021) Over 10M streams within the first four weeks after release. 4. The Ben Ft Diamond Platnumz – Why (2022) Over 10M Streams within the first eight weeks after release. 5. Zuchu – Mwambieni (2022) Over 5M streams within the first four weeks after release. International contentManaging Sony Music Entertainment content promotions in Tanzania region for both Africa and International artists, executed through weekly communication and frequently online meetings with Sony music Africa team on the up-coming projects which included likes of major artists like Davido, Mayorkun, Wizkid, Justin Bieber , Chris brown and so much more. Boomplay Artists Forum 2021

  • Jumia Group
    • Tanzania
    • Head of Categories (HOC)
      • May 2018 - Dec 2019
      • Tanzania

      KEY ACHIEVEMENTS:Successful Key accounts management over a span of two (2) years - (To mention a few); 1. Embassy of People's Republic of China Tanzania - Supply of goods worth over TZS 200M. 2. Ministry of Foreign Affairs and East African Co-operation Tanzania. - Supply of goods worth over TZS 100M. 3. Tigo Tanzania (Tigo Shop). 4. Tecno Mobile Tanzania (Tecno, Infinix & Itel). 5. Vodacom Tanzania (Vodacom Shop). 6. Samsung Tanzania. 7. Mitsumi Tanzania (HP, DELL). 8. Anisum (Sony Tanzania official distributor). 9. Laptop City. 10. Kodtec Tanzania. 11. Freedom Computers.Successful management and Commercial Planning for key performing categories in E-commerce industry in Tanzania; 1. Phones - Most performing category based on consumer behavior in Tanzania. 2. Televisions, Audio & Electronics - #2 most performing based on Business analytics and market trend. 3. Computing & Office stationary - Most performing B2B (Business to Business) category as per supply and demand.. 4. Gaming - Youth, vibrant and entertainment category targeting age group from 15 years old to 30 years old in the E-commerce industry in Tanzania.Successful operations and management of key areas involved in ensuring deliverance of quality products and services to reach customer satisfaction and customer/Client's expectations; 1. Logistics & tracking - Correct timely orders delivery, Alternative product recommendation and upselling where necessary. 2. Customer's Inquiries, Disputes & Orders Management i.e. Returns Management. Strategic partnership & New vendors/suppliers acquisition. Consecutive successful management of the major Jumia Tanzania yearly campaigns; 1. Black Fridays - November - December. 2. Phones week - March - April. 3. TV Mania - April - May. 4. Home Make-over - May - June. 5. Jumia's Anniversary - July - August . 6. Back to School - December - January.

  • Rasello
    • Dar es Salaam, Tanzania
    • Enterprise Executive & Marketing
      • Jan 2016 - May 2018
      • Dar es Salaam, Tanzania

      KEY ACHIEVEMENTS:Successful Key accounts management over a span of two (2) years - (To mention a few); 1. The Ministry of Community Development & Gender& Children of Tanzania (MoHCDGE) - Health centers and hospitals feedback system project. 2. Tanzania Nursing and Midwifery Council (TNMC) - Tanzania nursing database system project. 3. Social Security Regulatory Authority (SSRA) - SMS marketing and internal communication. 4. American International Health Alliance (AIHA) - Tanzania nursing database system project. 5. Institute of Internal Auditors (IIA) - SMS communication and conferences technology partner. 6. Vodacom Tanzania - Corporate database population project. 7. AAR Healthcare and AAR Insurance - SMS marketing and communication. 8. ICAP at Columbia University - HIV research and development project. 9. FHI360 Tanzania - Pregnancy and HIV free SMS health tips communication project. 10. Safespace Tanzania - Human resource management system project. 11. mHealth Tanzania Public & Private Partnership Cardno - Wazazi nipendeni project.

  • ZoomTanzania
    • Tanzania
    • Business Development Manager
      • Oct 2014 - Dec 2015
      • Tanzania

      KEY ACHIEVEMENTS:Successful Key accounts management over a span of two (2) years - (To mention a few); 1. Whitesands Hotels. 2. Tigo Tanzania 3. Kisiwa-On-The-Beach (Zanzibar). 4. Holiday Inn Hotels. 5. Latham Schools. 6. Wellwoth group - Zanzibar Beach Resort, Kunduchi Beach Resort, Tarangire Lodge etc. 7. Anza group. 8. TFL Motors. 9. Kendwa Rocks (Zanzibar). Successful spearheaded the usage and adaptation of company's new management software for day to day operations, leads, projects and reports through the Salesforce platform. www.salesforce.com/

  • Push Mobile Media Limited
    • Tanzania
    • Head of Interactive Department & VAS Campaigns
      • Feb 2013 - Oct 2014
      • Tanzania

      KEY ACHIEVEMENTS:Successful Key accounts management over a span of two (2) years - (To mention a few); 1. Vodacom Tanzania - OTT SimuTV, P-square music duo Meet and greet campaign. Ring-back tones (RBT) project. 2. Tigo Tanzania - Ring-back tones (RBT) project, Database research and analytics. 3. TBC media group - World cup 2014 Kwea pipa campaign, TV & Radio programs listeners/watcher's mobile engagement project. 4. Clouds Media group - Serengeti fiesta 2013, TV & Radio programs listeners/watcher's mobile engagement project. 5. Serengeti Breweries Limited (SBL) - Serengeti premium lager under the cup mobile campaign, Serengeti Fiesta 2013 and 2014 including managing BTL activities related to the campaign. 6. Smart Telecom - Naming campaign from BOL Telecom to Smart Telecom. 7. Tanzania media houses TV & Radio programs listeners/watcher's mobile engagement project. - Over 50 media houses across the country through the short-code 15678 8. Tanzania music artist ring-back tones project with mobile network operators (MNOs) namely Tigo Tanzania, Vodacom Tanzania, Airtel Tanzania & Zantel Tanzania. Successful handling quality Assurance & User-experience management - Mobile industry; 1. Short-codes interaction tree - Standard-rated, premium-rated, Zero-rated. 2. USSD tree blueprint creation.

  • Data Synergo Sdn Bhd
    • Kuala Lumpur, Malaysia
    • Business Support Executive
      • Jan 2012 - Dec 2012
      • Kuala Lumpur, Malaysia

      ACHIEVEMENTS:Successful completion of business development projects above targeted goals for clients within Malaysia and Singapore market territories; Projects Handled: 1. NEC Lead Generation (SAP A1 & B1) 2. NEC Event Management (SAP for Consumer and packaging industries) 3. Intelligence SAP Lead Generation (Malaysia & Singapore) 4. Dell SLG Singapore 5. Dell SLG Malaysia 6. Dell SB Plus Loyalty Program

Education

  • 2008 - 2012
    Staffordshire University
    Bachelor (Honors) in International Business Management (Staffordshire UK-Degree), International Business

Suggested Services

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Industry Focus. “Telecommunications”

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