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Baraa Kheshaifaty profile image

Baraa Kheshaifaty

Creative Director And Cofounder at Ltsthink Marketing Agency
Intro Book
Baraa Kheshaifaty is a seasoned professional with 9 years of experience in business development, digital marketing, and banking, holding a Master's degree in Islamic Banking and Finance from the University of Wales, Bangor.
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Location
Jeddah, Makkah, Saudi Arabia, SA
Languages
  • Arabic Native or bilingual proficiency
  • English Professional working proficiency
Skills
  • Business Development
  • Digital Marketing
  • Business Strategy
  • Private Banking
  • Commercial Banking
  • Show all
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Credentials

  • Financial Statement Preparation & Analysis
    MFTC - Managerial And Financial Training Center
    Oct, 2015
    - May, 2026
  • Principle of Islamic Banking Business
    The Institute of Banking – Saudi Arabian Monetary Agency
    Apr, 2008
    - May, 2026
  • Creativity in understanding psychology
    AL Rashid centre
    Mar, 2006
    - May, 2026
  • Neural language programming
    The international union
    Feb, 2006
    - May, 2026
  • Effective negotiation skills
    Academic centre
    Oct, 2005
    - May, 2026
  • Methods of customer service
    Academic centre
    Oct, 2005
    - May, 2026
  • Reaching success through work stress
    Academic centre
    Oct, 2005
    - May, 2026
  • The principles and basics of public relations
    Academic centre
    Oct, 2005
    - May, 2026
  • “Unleashing the Power Within”
    AL Rashad for development
    Sep, 2005
    - May, 2026
  • Distinguished service
    Arab countries establishment
    Dec, 2004
    - May, 2026
  • Excellence in serving
    Integrated centre for development
    Dec, 2004
    - May, 2026
  • Customer care
    The Body shop
    Oct, 2003
    - May, 2026
  • Customer types
    The Body shop
    Oct, 2003
    - May, 2026

Experience

  • Ltsthink Marketing Agency
    • Creative Director And Cofounder

  • LtsThink
    • Jeddah, Makkah Region, Saudi Arabia
    • Creative Director and cofounder
      • Nov 2014 - Present
      • Jeddah, Makkah Region, Saudi Arabia

      Committing to the society to uplift the market standards by offering unique Branding and Marketing.

  • MAKKAH COLD STORES CO. LTD
    • Makkah
    • Business Development Consultant
      • Jan 2018 - Dec 2018
      • Makkah

      Developing the business processes for one of the top imported FMCG suppliers distributed to all key grocery retailers.Key Achievements:- Restructured internal and external polices and procedures.- Over achieved sales performance with a significant growth of 80%.- Established 4 new distribution channels.- Developed a full business plan for the coming 3 years.

  • Ministry of Energy, Industry and Mineral Resources - MEIM
    • Jeddah, Makkah Region, Saudi Arabia
    • Project Consultant
      • Aug 2015 - Jan 2016
      • Jeddah, Makkah Region, Saudi Arabia

      Restructuring the work-flow in the ministry to coop with the digital government system. Key Achievements:- Successfully transferred all business processes into an electronic platform.- Rewarded by the vice president for the outstanding achievement and completion of the assigned project in a short period of time.

  • Pinkyz Cupcake
    • Jeddah, Makkah Region, Saudi Arabia
    • Marketing Executive
      • Jul 2014 - Jul 2015
      • Jeddah, Makkah Region, Saudi Arabia

      Leading the business strategy and implementation of a cupcake retail store.Key Achievements:- Developed the business strategy and brand equity.- Standardized all procedures. - Changed the layout fitting design efficiently.- Enhanced customers experience.- Optimized operation with automized machines.- Increased monthly sales by +300%.

  • LeGate Online Booking (Wholesaler)
    • Jeddah, Makkah Region, Saudi Arabia
    • Marketing Manager
      • Dec 2012 - Jun 2014
      • Jeddah, Makkah Region, Saudi Arabia

      Establishing an online booking system with a continuous commercial growth.Key Achievements:- Increased number of hotel suppliers from 70,000 to 350,000 around the world in one year.- Opened a new channel for B2C.- Increased sales by 100% in 18 months.

  • Dahlan Management Consulting
    • Jeddah, Makkah Region, Saudi Arabia
    • Project Manager
      • Aug 2011 - Nov 2012
      • Jeddah, Makkah Region, Saudi Arabia

      Leading a project related to the government in a consultation institute. Key Achievements:- Successfully completed the project in 8 months, 4 months earlier than the target date.- Significantly increased other income by +210% versus target.

  • Bank Aljazira بنك الجزيرة
    • Jeddah, Makkah Region, Saudi Arabia
    • Financial Officer
      • May 2007 - Jan 2009
      • Jeddah, Makkah Region, Saudi Arabia

      Interpreting and reviewing financial information in one of the top ranked banks in Saudi Arabia.Key Achievements:- Became one of three authorized members after 6 months of hiring date.- Awarded by CEO for developing a process that was rolled-out in all departments.

  • Travel Gate
    • Jeddah, Makkah Region, Saudi Arabia
    • Sales Specialist
      • Jan 2007 - May 2007
      • Jeddah, Makkah Region, Saudi Arabia

      Enhancing the customer experience for a travel agency.

  • Arab Pilgrims Foundation
    • Makkah
    • Executive Secretary
      • May 2004 - May 2006
      • Makkah

      Proving support in order to optimize workflow.

  • Mawaddah International Group
    • Makkah
    • Receptionist
      • Jan 2004 - Apr 2004
      • Makkah

      Following procedures to ensure visitors comfort.

  • The Body Shop
    • Makkah
    • Salesman
      • Oct 2003 - Jan 2004
      • Makkah

      Inducing suitable products to ensure a smooth sales process.

Education

  • 2009 - 2011
    University of Wales, Bangor
    Master, Islamic Banking and Finance (MSc)
  • 2006 - 2006
    American Board
    Diploma, Neural language programming (N.L.P.)
  • 2006 - 2006
    American Board
    Diploma, Remedy by time
  • 2006 - 2006
    American Board
    Diploma, hypnosis; accredited
  • 2002 - 2006
    Umm Al-Qura University
    Bachelor, Accountancy

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