Bio
Experience
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Pakistan
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IT Services and IT Consulting
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100 - 200 Employee
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Search Engine Optimization Manager
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Oct 2020 - Jan 2021
Completing SEO deliverables from A to ZAssigning and scheduling project tasks to production teamPreparing and monitoring project schedulesBuilding weekly/monthly reports with production team. Assessing and evaluating the success of the strategyImplementing deliverables onto the client’s websiteDrafting client meeting notes and much more
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Search Engine Optimization Assistant Manager
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Oct 2019 - Oct 2020
Developing and implementing effective search engine optimization (SEO) strategies.Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities.Managing offsite and onsite optimization projects and reporting on performance.
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Search Engine Optimization Consultant
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Oct 2018 - Oct 2019
Project management, planning, executing, monitoring, controlling and closing projects
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Sr.Executive
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Jun 2018 - Oct 2018
Brand Reputation Management - Quality Assurance
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Salsoft Technologies
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Pakistan,Karachi
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Project Manager
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Feb 2018 - May 2018
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Pakistan,Karachi
Project ManagementWeb Savvy, Project Management, Planning, Verbal Communication, Written Communication, Process Improvement, Analyzing Information , Reporting Skills, Problem Solving, Perspective, Problem Solving, Upsells Establishes Web project scope by studying strategic business drivers; discovering and validating business and technical requirements and parameters; obtaining input from subject-matter experts; examining and recommending changes to current business practices; developing and writing proposals.Develops Web solution by formulating objectives; planning project life-cycle deliverables and resource availability and application; preparing installation and modification specifications; leading the exploration, evaluation, and design of technical solutions.Implements Web solution by monitoring project progress; tracking action items; conducting design and implementation reviews; examining, researching, and resolving issues; escalating issues to appropriate authority; responding to team members' concerns; coordinating requirements with interested departments.Assures quality Web solution by developing and completing test plans; maintaining project and technical documentation.Accomplishes work requirements by orienting, training, assigning, scheduling, coaching employees; following production, productivity, quality, and customer-service standards; identifying work process improvements.Meets cost standards by monitoring expenses; implementing cost-saving actions.Provides project status reports by collecting, analyzing, and summarizing data and trends.Updates job knowledge by tracking technology and project management advances; participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.Accomplishes organization goals by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
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Squared Solutions
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Pakistan
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Social Media Marketing Executive
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Jul 2016 - Oct 2016
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Pakistan
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identificationGenerate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take actionSet up and optimize company pages within each platform to increase the visibility of company’s social contentModerate all user-generated content in line with the moderation policy for each communityCreate editorial calendars and syndication schedulesContinuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the informationCollaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions
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Axact
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Karachi
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Sr.Executive Sales and Support
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Feb 2012 - May 2015
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Karachi
Key Responsibilities:1. Responsible for providing quality sales and customer support services through inbound and outbound calls, live chat and emails on the basis of provided guidelines.2. Execute sales territory plan to meet/exceed monthly, quarterly and annual goals3. Provide sales call reports, territory analysis and insight, accurate and timely data within the deadline assigned.4. Identify and qualify new business opportunities, and increase revenue in existing accounts5. Generate referrals from existing and new customers6. Communicate directly with customers; positively represent the company and provide excellent customer service7. Ability to listen to and interpret customer requirements, build knowledge of customer challenges and present technical solutions that directly apply to customer needs8. Arrange product demonstrations and presentations9. Maintain up to date knowledge on products and services offered by the company and its competitors10. Participate in team meetings to stay up to date on company’s sales and marketing effortsSkills and Specifications:Excellent selling skills with proven track record of B2B and B2C sales Experience in calling on high-level executives and decision makersCompetent in managing time and activitiesEffective written and oral communication skillsExcellent interpersonal skillsAbility to work independently, in a team environment and effectively interact with management, vendors and customersOpen minded and willingness to try new approaches as required by company and marketplace
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Faysal Bank
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Pakistan
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Customer Service Representative
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Dec 2012 - Feb 2013
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Pakistan
Interact with customers, identify & log queries, resolve complaints and escalate, if necessary; with the support of clearly defined scripts and processesEnsure that all unresolved cases / queries are allocated to the respective areasRelease and verify funds across a variety of systems used by the department (for selective roles only)Identify potential loss situations promptly, escalating to the relevant areas to minimise the risk to the business and the customerAdhere to the Service Level Agreements (SLAs) specified by the client / processEnsure adherence to time schedulesAdhere to organisation-wide information security policies & procedures and ensure that risk is proactively managed.Assist the Team Manager / Process Expert in the administration of the workflow, including organizing workflow, queue management and query resolution.High customer focus and ability to address customer needs effectively
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TPL Trakker Ltd.
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Pakistan
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Collection Executive in Billing Department
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Apr 2009 - Oct 2011
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Pakistan
1. Keep records of customer interactions and transactions, recording details of inquiries, complaints, and comments, as well as actions taken.2. Resolve customers' service or billing complaints by performing activities such as exchanging merchandise, refunding money, and adjusting bills.3. Check to ensure that appropriate changes were made to resolve customers' problems.4. Contact customers in order to respond to inquiries or to notify them of claim investigation results and any planned adjustments.5. Refer unresolved customer grievances to designated departments for further investigation.6. Determine charges for services requested, collect deposits or payments, and/or arrange for billing.7. Complete contract forms, prepare change of address records, and issue service discontinuance orders, using computers.8. Obtain and examine all relevant information in order to assess validity of complaints and to determine possible causes, such as extreme weather conditions that could increase the chances of device malfunction9. Solicit sale of new or additional services or products.10. Review insurance policy terms in order to determine whether a particular loss is covered by insurance.11. Review claims adjustments with dealers, examining parts claimed to be defective and approving or disapproving dealers' claims.12. Confer with customers by telephone or in person in order to provide information about products and services, to take orders or cancel accounts, or to obtain details of complaints.13. Order tests that could determine the causes of product malfunctions.14. Recommend improvements in products, packaging, shipping, service, or billing methods and procedures in order to prevent future problems..Skills and Specifications:Customer Service, Meeting Goals, Closing Skills, Prospecting Skills, Negotiation, Self-Confidence, Product Knowledge, Presentation Skills, Client Relationships, Resolve customers' complaints
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TRG Customer Solutions
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Pakistan
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Customer Support Executive "Barclay's Bank"
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Jun 2008 - Feb 2009
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Pakistan
Campaign: Barclay's Bank 1. Serves customers by providing product and service information; resolving product and service problems.2. Attracts potential customers by answering product and service questions; suggesting information about other products and services.3. Opens customer accounts by recording account information.4. Maintains customer records by updating account information.5. Resolves product or service problems by clarifying the customer's complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment; following up to ensure resolution.6. Maintains financial accounts by processing customer adjustments.7. Recommends potential products or services to management by collecting customer information and analyzing customer needs.8. Prepares product or service reports by collecting and analyzing customer information.9. Contributes to team effort by accomplishing related results as needed.Skills/Qualifications: Customer Service, Product Knowledge, Quality Focus, Problem Solving, Market Knowledge, Documentation Skills, Listening, Phone Skills, Resolving Conflict, Analyzing Information , Multi-tasking
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Blue Horizon School
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Pakistan
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Secondary School Teacher
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Mar 2006 - May 2008
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Pakistan
• preparing and delivering lessons to a range of classes of different ages and abilities;• marking work, giving appropriate feedback and maintaining records of pupils' progress and development;• researching new topic areas, maintaining up-to-date subject knowledge, and devising and writing new curriculum materials;• selecting and using a range of different learning resources and equipment, including presentation and interactive whiteboards;• undertaking pastoral duties, such as taking on the role of form tutor, and supporting pupils on an individual basis through academic or personal difficulties;• preparing pupils for qualifications and external examinations;• managing pupil behavior in the classroom and on school premises, and applying appropriate and effective measures in cases of misbehavior;• Supervising and supporting the work of teaching assistants, trainee teachers and newly qualified teachers.• • Participating in and organizing extracurricular activities, such as outings, social activities and sporting events.• participating in departmental meetings, parents' evenings and whole school training events• Liaising with other professionals, such as learning mentors, careers advisers, educational psychologists and education welfare officers;• Undergoing regular observations and participating in regular in-service training as part of continuing professional development.
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Asghari Memorial High School
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Pakistan
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Primary School Teacher
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Feb 2006 - Feb 2007
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Pakistan
• teaching all areas of the primary curriculum;• taking responsibility for the progress of a class of primary-age pupils;• organizing the classroom and learning resources and creating displays to encourage a positive learning environment;• planning, preparing and presenting lessons that cater for the needs of the whole ability range within their class; • motivating pupils with enthusiastic, imaginative presentation;• maintaining discipline;• preparing and marking work to facilitate positive pupil development;• meeting requirements for the assessment and recording of pupils' development;• providing feedback to parents and carers on a pupil's progress at parents' evenings and other meetings;• coordinating activities and resources within a specific area of the curriculum, and supporting colleagues in the delivery of this specialist area;• working with others to plan and coordinate work;• keeping up to date with changes and developments in the structure of the curriculum;• organising and taking part in school events, outings and activities which may take place at weekends or in the evening;• liaising with colleagues and working flexibly, particularly in smaller schools;• working with parents and school governors or School Boards to maximize their involvement in the school and the development of resources for the school;• meeting with other professionals such as education welfare officers and educational psychologists, if required.
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Education
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2013 - 2015Karachi University
Master's degree, Economics -
2008 - 2009Karachi University
Bachelor of Commerce (BCom), Commerce -
2003 - 2005Government Degree College For Women
Associate of Sciences (AAS), Commerce -
1985 - 2000Little Folks School
Secondary School Certificate, Science
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