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Ayda Nassor is a seasoned executive with expertise in program management, business development, and competitive analysis. A native English speaker with elementary proficiency in Swahili, she has honed her skills in data analysis, marketing, and sales through her experience at Shoppers Drug Mart, Target, and Suncor Energy. Ayda holds a Bachelor of Science degree from the University of Waterloo and has a proven track record of driving business growth, improving processes, and leveraging technology to achieve results. Throughout her career, Ayda has demonstrated a unique ability to analyze complex data sets, identify trends, and develop actionable insights that inform business decisions. Her experience in risk management, business analysis, and competitive analysis has equipped her with a deep understanding of the market and a keen eye for opportunity. With a strong educational foundation and a passion for driving results, Ayda is a compelling leader and a valuable asset to any organization. As a skilled professional with a global perspective, Ayda brings a unique blend of analytical expertise, business acumen, and interpersonal skills to the table. Her experience working in diverse industries and locations has given her a broad understanding of the global marketplace and a keen sense of adaptability.

Experience

    • Canada
    • Retail
    • 700 & Above Employee
    • Senior Analyst, Pharmacy Analytics & Consumer Insights
      • Nov 2016 - Dec 2019

      - Analyzed patient and transaction data to develop insights for key business initiatives- Collaborated with business partners to increase customer and store engagement in digital pharmacy program- Supported strategic pilot projects through control store selection, performance tracking and post-mortem analysis

    • Analyst, Food & Beverage Promotion Optimization
      • May 2015 - Oct 2016

      - Forecasted ~$500 million in annual promotional food and beverage sales - Influenced category managers with data-driven recommendations for future pricing strategies- Demonstrated strong communication skills during monthly presentations to leadership

    • Expert Business Analyst, Beverages
      • Jul 2014 - Jan 2015

      - Managed expenditure budget of $25 million to exceed instock goals- Streamlined processes as financial forecasting team lead to increase forecast accuracy rates- Leveraged JDA F&R to manage forecasting models and replenishment strategies

    • Senior Business Analyst, Confectionary
      • Jun 2013 - Jun 2014

      - Increased efficiencies by successfully executing order automation - As Sobeys captain, enhanced team's understanding and management of direct-to-store assortment

    • Business Analyst, Frozen Food
      • May 2012 - May 2013

      - Established supply chain parameters to successfully set up Target Canada's largest temperature-controlled assortment

    • Canada
    • Oil and Gas
    • 700 & Above Employee
    • Petro-Points Marketing Analyst
      • May 2010 - Aug 2010

      - Supported marketing initiative to increase retention and revenue generated from new members- Performed analysis to compare value of Petro-Points membership vs. competitors' loyalty programs

    • Business Development & Training Intern
      • Jan 2010 - Apr 2010

      - Developed product training material on natural gas engine oil for sales team in Europe- Assessed effectiveness of internal training programs and presented findings to executives

  • CIBC
    • Toronto, Canada Area
    • Product Risk Analyst
      • May 2009 - Aug 2009
      • Toronto, Canada Area

      - Analyzed performance of risk-rating systems for Retail and Mortgage Lending Division- Automated report generation to increase efficiency of monitoring process

    • Research Analyst
      • Sep 2008 - Dec 2008
      • Toronto, Canada Area

      - Engaged in policy development for Ontario's infrastructure funding programs- Participated in capital planning activities that accelerated infrastructure investments

Education

  • 2006 - 2011
    University of Waterloo
    Bachelor of Science
  • Fletcher's Meadow Secondary School
    Ontario Secondary School Diploma

Suggested Services

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Industry Focus. “Retail”

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