Experience

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  Deep Fried Advertising

  • New Orleans, Louisiana, United States

  • Creative and Interactive Intern

    • Jan 2024 - Present
    • New Orleans, Louisiana, United States

    I collaborate on graphic design, social media, photo/video, and web development teams to deliver compelling marketing materials.

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  Theta Phi Alpha

  • New Orleans, Louisiana, United States

  • Marketing Chair

    • Aug 2023 - Present
    • New Orleans, Louisiana, United States

    As the marketing chair, I manage my sorority’s official Instagram and TikTok accounts and have completely updated their branding- including creating a new logo, color palette, and marketing strategy. I curate posts following trends to increase reach, for example, a recent Instagram reel generated 552K views, 82.9K likes, 717 comments, and 9,359 shares (increasing reach by 35,082%). I also photograph and film all sorority events.

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  Allio Finance

  • Digital Marketing Intern

    • Jun 2023 - Dec 2023

    As the Digital Marketing Intern, my primary focus is creating engaging short-form video content for organic social and paid ads. I lead concept and script writing while working closely with Allio's Marketing Director and Creative Director. I also curate editorial content calendars and track page analytics and tends to measure content growth and craft successful marketing strategies.

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  Tune Up Newsletter

  • Maynooth, County Kildare, Ireland

  • Digital Content Manager

    • Sep 2022 - Dec 2022
    • Maynooth, County Kildare, Ireland

    I was the sole designer of a weekly music-themed newsletter that gained over 60 paid subscribers while I lead its production. I was also responsible for the newsletter’s scheduling and distribution. I mastered HubSpot, a customer relationship management platform, which I used to craft compelling email marketing messages. I tracked and analyzed subscriber engagement and created performance report presentations to measure the effectiveness of our strategies. Finally, I also created social media content and printed advertisement.

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  Josh Hailey Studio

  • New Orleans, Louisiana, United States

  • Graphic Design and Social Media Intern

    • May 2022 - Sep 2022
    • New Orleans, Louisiana, United States

    As an intern for the Josh Hailey Art Studio, my primary role was to gather and edit photos using Adobe Photoshop and Adobe Illustrator. I was also tasked with researching potential collaborators, customers, and influencers for the art studio's director to reach out to while he was traveling the country on an art tour. I organized this information into spreadsheets and comprehensive reports. Furthermore, I aided in the copywriting, proofreading, and editing of content for the studio’s official social media accounts.

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  Loyola University New Orleans

  • United States
  • Higher Education
  • 700 & Above Employee

  • Social Media Manager, LOYNO School of Communication and Design

    • Jan 2022 - Jun 2022

    I managed the official TikTok and Facebook for Loyola University New Orlean’s School of Communication and Design. Not only was I in charge of creating on-brand and engaging content, but I also tracked analytics and conducted algorithm and trend research to increase account performance. Within 30 days, I increased Facebook views by 3.6K, attracting 208 page visits, and TikTok views by 19K, gaining 60 new followers to the account. Furthermore, I curated editorial content calendars to ensure organization and a consistent brand voice.

  • Office Assistant, Pan-American Life Student Success Center

    • Aug 2021 - May 2022

    As a Front Office Assistant, my main role was to assist the center's counselors with organization and scheduling. I managed the receptionist desk, answered phone calls, and welcomed students into the center with a warm and amiable attitude. As time progressed, I became the go-to person to design flyers and Instagram posts to advertise the center and any events the center put on.

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  Theta Phi Alpha

  • New Orleans, Louisiana, United States

  • Executive Board Officer - New Member Educator

    • Aug 2021 - May 2022
    • New Orleans, Louisiana, United States

    As my sorority's New Member Educator, encouraging growth and success in my chapter became my number one priority. I took the time to dive deep into the national Theta Phi Alpha education guidelines. I built engaging presentations, held weekly meetings, and made sure each new member was getting not only the learning experience that was necessary but an important bonding experience as well. By doing so, I was able to increase membership retention and greatly boost chapter morale.

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  BJ's Restaurants, Inc.

  • Stevenson Ranch, California, United States

  • Hostess

    • May 2021 - Aug 2021
    • Stevenson Ranch, California, United States