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Auren Kaplan

Founder & Marketing Director at Alchemy MarketingLab
Intro Book
Marketing expert with digital marketing and social media expertise.
  • Claim this Profile
Location
West Bloomfield Township, Michigan, United States, US
Languages
  • Spanish -
  • Brazilian Portuguese -
  • English Native or bilingual proficiency
Skills
  • Blogging
  • Social Media Marketing
  • Social Media
  • Seo
  • Digital Marketing
  • Show all
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Bio

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Auren Kaplan is a seasoned marketing professional with expertise in digital marketing, social media, and blogging. She has founded and managed several companies, including Alchemy MarketingLab and Girl Justice Inc., and has worked as a journalist, digital marketing manager, and content strategist. Kaplan holds a Bachelor of Arts degree in Political Science and Government from the University of Michigan.

Credentials

  • Social Media Marketing Foundations
    LinkedIn
    Aug, 2022
    - Apr, 2026
  • Social Media Marketing: Strategy and Optimization
    LinkedIn
    Aug, 2022
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Jan, 2017
    - Apr, 2026
  • Duolingo French Fluency: Beginner (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo French Fluency: Beginner (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo French Fluency: Beginner (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo French Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo French Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo French Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Beginner (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Beginner (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Beginner (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Elementary (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026
  • Duolingo Spanish Fluency: Intermediate (Estimated)
    Duolingo
    Dec, 2016
    - Apr, 2026

Experience

  • Alchemy MarketingLab
    • Founder & Marketing Director
      • May 2018 - Present

      I build, run, and manage a social media agency and SEO lab. We cater to green business, sustainable clients, and manufacturing companies.

  • StrategyTENT DesignLab
    • Founder & Strategy Consultant
      • 2018 - 2021

  • GIRL JUSTICE INC
    • Ann Arbor, Michigan, United States
    • Founder
      • 2016 - 2018
      • Ann Arbor, Michigan, United States

  • Huffington Post
    • Los Angeles, California, United States
    • Journalist
      • Jun 2010 - Jan 2016
      • Los Angeles, California, United States

      I blogged for the Huffington Post at the intersection of causes and business, focusing on strategies to accumulate wealth for the less fortunate by involving them in our economy. Additionally, focusing on ways to extend the wealth of the global economy to the less fortunate, through business and economics.

  • Freudenberg Sealing Technologies
    • Plymouth, Michigan, United States
    • Digital Marketing Manager
      • 2015 - 2016
      • Plymouth, Michigan, United States

  • CDK Global
    • Detroit, Michigan, United States
    • Account Manager
      • 2014 - 2015
      • Detroit, Michigan, United States

  • Hello Innovation
    • Detroit, Michigan, United States
    • Content Strategist
      • 2014 - 2014
      • Detroit, Michigan, United States

  • JAGGAER
    • Farmington Hills, Michigan, United States
    • Digital Marketing Manager
      • 2012 - 2014
      • Farmington Hills, Michigan, United States

  • Center for Automotive Research
    • Ann Arbor, Michigan, United States
    • Assistant Research Analyst
      • 2008 - 2012
      • Ann Arbor, Michigan, United States

      At the Center for Automotive Research, I wrote influential research reports, conducted BLS (Bureau of Labor Statistics) Research, and assisted the auto industry in a complex turnaround period. I worked at CAR Group on 2 occasions, first from 2008-2009 and second from 2011-2012. I did research to strengthen automotive communities, enabled the labor research section of CAR Group to make informed decisions that impacted the lives of UAW members, and learned about innovative transportation models, from intermodal to autonomous vehicles (car-to-road and car-to-car technology, too). I also learned about modular manufacturing models, where the OEM has the tier 1 supplier built into the OEM assembly factory.

  • Fudoshin, LLC
    • Ann Arbor, Michigan, United States
    • Chief Executive Officer
      • Jan 2008 - Jan 2011
      • Ann Arbor, Michigan, United States

      I started an affiliate marketing agency, specializing in free trial sign ups, lead gen, and product sales. Worked on a CPA model, and earned more than $200,000 in profit over 3 years.

Education

  • 2005 - 2009
    University of Michigan
    Bachelor of Arts - BA, Political Science and Government

Suggested Services

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