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Bio

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Arlene O'reilly is a seasoned marketing professional with extensive experience in advertising, graphic design, photography, and brand development. She has led various roles in marketing design consulting, brand advertising management, and creative direction for publications. Her skills in creative solutions, publishing, and social media have been honed through her work at Mind's Eye Communications, Nantucket Historical Association, Hy Line Cruises, Nantucket Island Chamber of Commerce, Sound Magazine / artsNantucket, and Sovereign Bank. She holds a Master of Arts in Brand Strategy and Technology from Syracuse University and a Bachelor of Fine Arts in Graphic Design from St. John's University.

Credentials

  • AI Academy for Marketers
    Marketing AI Institute
    Jan, 2023
    - May, 2026
  • Digital Publishing Suite
    Adobe
    Oct, 2014
    - May, 2026
  • Agency Partner
    HubSpot
    Jan, 2014
    - May, 2026
  • Adobe After Effects
    Adobe
    Feb, 2012
    - May, 2026
  • Certified in basic HTML - Website Development
    Santa Fe School of Photography
    Feb, 2001
    - May, 2026
  • Premiere Pro - Film Production and Editing
    School of Visual Arts
    Jan, 2000
    - May, 2026

Experience

    • Marketing Design Consultant
    • Marketing Design Consultant
      • Jan 1993 - Present
      • Nantucket, MA

      As founder and agency lead, I have extensive experience crafting inventive yet results-driven campaigns from conception to launch. My skills in creative development, branding, and marketing are unrivaled—I pay close attention to analytics before and during project implementation as this ensures m...

  • Nantucket Historical Association
    • Nantucket, Massachusetts, United States
    • Director of Marketing And Public Relations (interim)
      • May 2021 - Jan 2022
      • Nantucket, Massachusetts, United States

      For nine months, I led the marketing and PR efforts of the NHA as Interim Director part-time - managing every aspect to ensure continued long-term success.

  • Hy Line Cruises
    • Hyannis, MA
    • Brand Design and Marketing Consultant
      • Sep 2010 - Oct 2019
      • Hyannis, MA

      I have extensive experience in developing creative marketing campaigns and merchandising, routinely generating quarterly reports to senior executives on digital performance metrics. For over seven years, I consulted Hy-Line Cruises in brand strategies and my agency provided advertising and market...

    • Director of Marketing (interim)
      • Nov 2017 - Jul 2018
      • Nantucket, MA

      I was contracted as the Directory of Marketing Interim for the Nantucket Chamber of Commerce. I Revamped the Nantucket Guide publication with a new layout design, editorials, and photography curation and introduced digital publishing to this client for greater exposure and public outreach. I neg...

    • Creative Director and Publisher
      • Jan 1999 - Dec 2017
      • Nantucket, MA

      I served as Creative Director for 15 years, overseeing brand development and production for two unique publications. My duties included designing intricate guidelines and page layouts along with mastheads, media kits & color management to ensure a high-quality product across both digital &amp...

    • Brand Advertising Manager
      • Jan 2002 - Dec 2010
      • Martha's Vineyard + Nantucket, MA

      Working with the Vice President of Marketing at Nantucket Bank, a division of Sovereign Bank, I managed my team to produce print and multimedia advertising campaigns supporting the brand's slogan, "We're here for you!". The resulting print, and multimedia ads delivered an impact...

Education

  • 2003 - 2005
    Syracuse University
  • 1985 - 1989
    St. John's University
  • 1984 - 1985
    Parsons School of Design - The New School

Suggested Services

This profile is unclaimed. These are suggested service rates with 0% commision upon successful connection

Industry Focus. “Graphic Design”

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