Bio
Credentials
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Google Ads
GoogleMar, 2019- Apr, 2026
Experience
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Senior Digital Account Executive
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Apr 2019 - Present
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Digital Account Executive
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Sep 2017 - Apr 2019
- Develop and implement comprehensive digital marketing strategies that encompass social media, SEO, SEM and content marketing practices- Set clear KPI's and measure campaign performance on an on-going basis- Analyze data sets and online performance through monthly, quarterly and annual reports- Create and maintain client email marketing campaigns, including monthly newsletters, company announcements and drip campaigns- Manage digital account coordinator and associate training and responsibilities
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Magic Logix
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Carrollton, Texas
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Director of Digital Marketing
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Oct 2015 - Sep 2017
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Carrollton, Texas
- Managed, designed, and built social media/SEO presence and strategies for company clients- Supervised campaign deliverables and production team members- Ensured campaigns consistently stayed within budget and appropriate resources were allocated- Kept pace with SEO, search engine, social media and internet marketing industry trends and developments- Performed keyword, market, and competitive research analyses- Created detailed analytical reports on a monthly and quarterly basis
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NailsPolished Inc.
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Dallas/Fort Worth Area
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Digital Marketing Manager
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Dec 2014 - Oct 2015
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Dallas/Fort Worth Area
- Established and maintained company-wide social mediapresence and engagement – Facebook, Twitter, Instagram,Pinterest, Tumblr, YouTube.- Amassed 8,000+ followers encompassing all platformswithin a six-month time frame.- Implemented online marketing strategies through SEO and SEM toincrease company sales and revenue.- Executed and analyzed social media campaigns via email marketing,affiliate marketing and paid advertising.- Monitored competitive activity by way of social media channels.- Responsible for design of company business cards, logos, flyers andnewsletters through Adobe Creative Suite.
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Elle Danes
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Dallas/Fort Worth Area
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Founder/CEO
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Jul 2013 - Oct 2015
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Dallas/Fort Worth Area
- Designed and developed company e-commerce website.- Manage publishing on Twitter, Instagram, Facebook and Blog.- Acquired 70,000+ followers encompassing all platforms.- Consistently engage in two-way dialogue with community.- Build and manage relationships with various vendors/companies.- Measure company growth/success and compile reports.
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Lucky Magazine
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Dallas/Fort Worth Area
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Contributing Editor
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Oct 2013 - Oct 2014
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Dallas/Fort Worth Area
- Reported emerging style trends and latest fashion news onluckymag.com.- Responsible for editing and proofreading all articles beforesubmitting for publication.- Maintained strong relationships with industry professionals tosecure stories and interviews relevant to publication.
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Fashion Click Blogger
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Aug 2013 - Aug 2014
- Developed articles regarding fashion trends and personal style forteenvogue.com.- Responsible for providing seasonal trend guidance to buyers andwebsite readers.- Kept up to date and knowledgeable on upcoming trends byattending fashion shows and networking with industry experts
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Education
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2010 - 2014University of North Texas
Bachelor of Arts - BA, Advertising
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